Further expansion for Doctors.net.uk pharma team

Oct. 4, 2010 - PRLog -- The pharmaceutical team at Doctors.net.uk, the UK’s largest and most active online network of healthcare professionals, has been further strengthened by four new appointments.  The hires follow a period of continued, rapid, organic and new business growth for the team.  

Filling the role of business development director, responsible for the delivery of first class client service and developing value for customers, is Jo Bell.  Jo brings 10 years of expertise gained within the pharmaceutical and medical devices sector, including extensive experience of providing strategic counsel and delivery of digital campaigns.  She also boasts a proven track record in business development for primary and specialist care.  

Jo is joined on the team by newly appointed business development managers, Paul Kelly and Lizzie Evans.  With 27 years experience spanning the pharmaceutical, market intelligence and medical device industries, both on a UK and international scale, Paul excels in delivering customer focus, change management and strategic and tactical project delivery.

Lizzie is a seasoned marketer with a background spanning the financial, private banking and pharmaceutical sectors.  Most recently employed as a business development manager in online communications, her expertise lies in delivering bespoke educational and promotional campaigns to engage healthcare professionals.

Also joining the business is Phil Oldroyd.  A Chemistry graduate and specialist in scientific contract research, Phil takes on the position of project manager. With a brief to deliver client campaigns and provide ongoing support to the account management team, Phil also assumes responsibility for the team’s PR and advertising programme.

Together, the new appointments are set to ensure the continued delivery of first class client service by working closely to identify and create innovative online customer engagement solutions.

Carwyn Jones, head of the pharmaceutical business division at Doctors.net.uk, said: “Our pharmaceutical business has experienced a rapid period of growth in recent months and, with continued pressure on conventional routes to engaging doctors, demand is expected to continue to increase.  In strengthening the team with these four appointments, we can assure our existing clients of the exemplary levels of service we are recognised for, while also continuing to innovate solutions for both existing and brand new clients.”

“Our new team members bring a wealth of key skills and expertise that will ensure the business remains refreshed and at the top of its game.  We are delighted to welcome Jo, Paul, Lizzie and Phil to our growing team.”

Doctors.net.uk’s pharmaceutical team works with most of the major pharmaceutical brands in the industry to deliver highly targeted and cost-effective online campaigns to doctors.

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Doctors.net.uk is the largest and most active network of medical professionals in the UK.
Doctors.net.uk has a membership comprising the vast majority of UK doctors. Each week over 50,000 use the service making it the online resource most frequently used by doctors. The network provides extensive clinical content including online education, conference highlights, user-generated content and fora for discussion. This array of content supports doctors in making the best decisions for the care of their patients. In surveys, 97% of members of the network say that Doctors.net.uk is their most trusted source of information.
The network was created for doctors, by doctors in 1998. Some 600 doctors now act as advisers and clinical information contributors. Credibility and integrity of all published materials is assured thanks to a code of absolute transparency for all information and an experienced editorial team.