New Apparel & Novelty Company: Dunewhore, Inc/DWI Clothing

Sept. 30, 2010 - PRLog -- DWI has a unique logo & name and are proud of it.  They offer off road apparel and novelty items, such as: shirts, hats, lighters, stickers, shot glasses, and party favors. They are considered offensive in some circles.  “Our brand is fun and unconventional.  We love off roading and love to laugh,” says Melissa DeWeese, President of DWI Clothing.

The phrase “Dunewhore” came about one early morning at Glamis Dunes, wash 6 to be exact, at round 8 am during a Thanksgiving weekend. “I woke up to the sound of sand rails, side by sides, and ATV’s, excited for another great day of dunning. I walked out of the trailer to be over whelmed with super hot chicks all dressed up to go play in the dunes. It was my first trip to Glamis needless to say. My wife and her friend joined me outside the trailer and both were talking with one another while I sat there quietly gazing at the view,” tells Rick DeWeese, founder of DWI Clothing.  “My wife, Melissa, said, ‘Are you looking at that Dunewhore?’ It wasn’t until around two years later that we decided to turn that phrase into our company name and start a business dedicated to providing high quality products to the average sand enthusiast. We are normal people with regular jobs, just trying to enjoy life after work in the dunes.”

They have an interactive website that allows anyone to submit photos or video through their blog.  They also accept submissions for DW of the Month and Ride of the Month.  DWI also offers an informational off road blog designed to help off road enthusiast with a variety of topics: insurance, DMV, build information, product information, etc.

“We accept photos through our online form of people who are interested in being DW of The Month.  Anyone can apply.  We will screen all photos before they are released onto the website.  All photos must be PG 13 to be on our website,” says Melissa.  

DWI does have pictures and video of DW off road Hayabusa powered sand car on their site as well.  This car has since been sold and they are working on a new project.  The new project is a Sand Limo with an Acura 3.2 L engine.  They have posted two updates on this project to date and plan on updating their viewers on a weekly basis.  

DWI Clothing also has a DW truck.  “This has become somewhat of a company icon.  We drive down busy streets and people start hootin’ and hollerin’ as we pass.  It is a lot of fun…” say Melissa.  She goes on to say, “We get complaints about this thing all the time…  We love our logo and name so much we plastered it all over this F250 diesel.”  To see pictures of this beast, you can visit dunewhore.com.

DWI makes an effort to be active within the sand sports industry.  They will be attending at least 3 shows a year.  They are planning on going to the Sand Sports Super Show in 2011.  They are also looking to expand into other industries as well and will most likely be attending the Exxxotica show in LA in 2011.

Melissa and Rick also stated that they are readily available to their customers, supports and fans.  People may access them though their contact form; this contact form goes directly to their e-mail address.  DWI also has a Facebook fan page, Twitter page, Myspace page, and glamisdunes.com page.  They also added that they check all of these social media outlets on a regular basis.  “Each day we look forward to interacting with our customers and supporters…”  Melissa explains.

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Dunewhore/DWI Clothing offers off road apparel & novelty items such as: shirts, hats, lighters, and stickers. We have a unique logo & name; we are proud of it.