Awarding-Winning Music Consultancy Launches Background Music Service in Australia

Background Music has come a long way since the elevator. No longer are badly played covers of middle-of-the-road hits acceptable. London’s leading music consultants, Audio Sushi are now open for business in Australia.
 
Sept. 27, 2010 - PRLog -- Audio Sushi offers a range of business music services including cool and inspired background music for shops, restaurants and other commercial spaces; branded CD compilations and music for advertising campaigns.  

Audio Sushi made their name working with some of London’s leading clubs and events including Sketch, Bungalow8 and London Fashion Week.  Most recently Audio Sushi is thrilled to have worked with retail brands such as Harrods and Tiffany’s and Dame Vivienne Westwood at Prince Charles’ Garden Party.

Music is one of the most significant environmental choices shops, bars, hotels and restaurants can make.  Forward thinking companies such as Hôtel Costes and Abercrombie & Fitch have realised the pitfalls of leaving the music selection to an enthusiastic employee with a few CDs. These brands have adopted audio branding strategies that have contributed significantly to their business success.  Audio Branding tactics, such as carefully selected background music, is cost-effective marketing tool proven to increase sales, length of stay and encourage impulse purchases.

Audio Sushi is currently working with two leading Australian retail chains into revitalise their background music systems.  Audio Sushi’s Co-Founder, Kerrin Wallace, says “We believe there is great opportunity in Australia to help brands create effective sensory branding strategies using our background music services and we look forward to developing close ties with Australian retailers”.  

The international team of DJs and music experts believe in creating customised music solutions for their business music clients.  A one-size-fits-all approach doesn’t necessarily work for background music.   Audio Sushi works closely with its clients to gain an understanding of their brand and the audience they wish to speak to.  This helps Audio Sushi’s music stylists develop the best possible music strategy.

Audio Sushi’s tailor-made music is delivered to their Australian clients on a hard-drive that connects easily to any sound system or via streaming where possible.  It's easy to use and requires very limited staff interaction.

Background music comes to the forefront at Audio Sushi.  For further details visit http://www.audiosushi.com/music-for-business/music-for-bu...

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Audio Sushi is an awarding-winning music consultancy providing music solutions for people and business. Audio Sushi can help discover new music for your iPod, DJ at your event or create a customised sound for your business via background music services
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Tags:Background Music, Music For Shops, Music For Business, Restaurant Music, Instore Music, Australia
Industry:Retail, Marketing
Location:Australia
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