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Urban Marketing Limited signs Sairis Group K.K. Japan acquisition & partner agreement
Sydney, Australia, 15th September 2010: Urban Marketing Limited (ASSOB: UML) has acquired an 11% interest in Sairis Group K.K. (Japan) as part of its Asia Pacific partner strategy along with the signing of a Partner Agreement.
“We are extremely happy to formalise our relationship with Sairis Group as we see this as a significant step in extending our sales and technical capability across the Asia Pacific region. This arrangement will provide access to key technical capabilities and additional converged media products which will provide additional revenue streams to Urban Marketing’s operations.”
“In light of the substantial investments both organisations have made in the advancement of the Mobiactions®
With the entry of Youtube into the call-to-action video advertising market, it reaffirms our belief that we are well positioned to take advantage of the substantial growth in the call-to-action advertising market on mobile and other converged media devices.” Says Wilson.
“Sairis is excited to partner with Urban Marketing Limited in providing technology and know-how for markets outside Japan and in particular Australia, where there is strong potential for the growth of converged media solutions,” says Phil Chang, CEO of Sairis Group K.K. “We believe this partnership will bring additional value to our experience in providing real solutions for large, multi-national clients.”
For additional information on Mobiactions®
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ABOUT URBAN MARKETING LIMITED (ASSOB: UML)
Urban Marketing provides interactive converged media advertising and content delivery services through the Mobiactions®
See http://www.urbanmarketing.com.au for further information and case studies.
ABOUT SAIRIS GROUP K.K.
Sairis Group is one of Japan’s pre-eminent converged media technology development and mobile content delivery organisations, and the technical developer of the Mobiactions®