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Follow on Google News | Doubloon Powers Virtual Goods For Fusion Creative & Bigvoice’s Inheritance Facebook GameDoubloon, provider of the first virtual goods pricing optimization platform for gaming companies, announced today its integration with new Facebook game, Inheritance.
By: Eric Gonzalez Inheritance, co-developed by Fusion Creative Studios and New Media Agency BigVoice Unlimited, is the first story-driven social game built from the ground up for brand integration. After inheriting a charming, but run-down Savannah mansion from a distant aunt named Genevieve, players are tasked with designing and renovating the home. Along the way they discover news clippings, journal entries and keepsakes that gradually reveal Aunt G’s surprising and mysterious past. “Inheritance represents the next generation of social games: rich story-telling coupled with smart brand integration. Doubloon’s next generation optimization platform was the only logical choice for us. We are very excited about our collaboration” Inheritance offers natural product placement, brand integration and couponing opportunities for a wide range of categories from home improvement, décor & furnishings to cleaning, laundry and foodstuffs. They’ve wonderfully fused together a unique storyline with mystery elements found in some of the most successful Facebook games on the market.” Said Eric Gonzalez, CEO of Doubloon. “We all enjoyed playing the game and we’re thrilled to be working with the talented people at Fusion”. About Doubloon Based in Mountain View, CA, Doubloon (www.virtualdoubloon.com) About Fusion Creative Studios Based in Branford, Connecticut, Fusion Creative Studios is a leading developer of social gaming and business apps for both mobile and online social platforms. For more about Fusion Creative Studios visit www.fusioncreativestudios.com About BigVoice Unlimited BigVoice Unlimited (www.bigvoiceunlimited.com) # # # Doubloon (www.virtualdoubloon.com) End
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