Lisa Elia Public Relations Launches Coaching Program for Fashion & Product Designers

Aug. 11, 2010 - PRLog -- Los Angeles, CA—Lisa Elia Public Relations is launching Exposed: PR Coaching & Connections for Fashion & Product Designers, an affordable PR coaching program that enables emerging fashion and product designers to gain visibility. Founder Lisa Elia and her team will train fashion and product entrepreneurs to do their own PR using the principles they have used to secure placements for clients in InStyle, Vogue, Women's Wear Daily, California Apparel News, Elle, E! Entertainment, Los Angeles Times, Time and many other outlets as well as celebrity product placements with Jennifer Lopez, Courteney Cox Arquette, America Ferrera and many others. The program begins September 21, 2010 and ends March 29, 2011.

Participants will receive PR expert Elia’s Secrets of PR Success Recorded Course, an A-to-Z public relations course for fashion and product designers, with 16 written lessons and recordings based on her over 20 years of public relations experience. Every other Tuesday, Elia will lead a 90-minute, live, interactive group call with PR instruction and Q-and-A.

Exposed PR group members will receive publicity opportunity leads, information on gift guides and celebrity gifting opportunities, celebrity product placement, and national fashion and lifestyle media lists to pitch their product/designs. Elia’s in-person media training day will help participants prepare for in-person meetings with the press at suites hosted by the agency after fashion- and product-related events.
Elia offers these tips:
•   “Make your media pitches compelling by tying into trends, citing anecdotes or presenting the need your product serves.
•   Have plenty of samples available for the press and expect that some will not be returned.
•   Before you go on a media interview, be sure you know the unique features of your product and how to tell your story concisely.”
For more tips and details on the Exposed program, tune into the free preview call (via Ustream or the phone), on August 16 at 5 p.m. PT/8 p.m. ET.  www.clearpublicist.com/prosperityPRcalls.html
Register for the Exposed: PR Coaching program by August 17 to be on Elia’s fall fashion event preparatory bonus calls on August 17, 24 and 31, receive additional celebrity outreach and be featured on Elia’s online platforms reaching over 10,000 loyal followers.
For more information, visit www.clearpublicist.com/ExposedPR.html or call 310-479-0216.