Getting The Talent Your Company Needs

Aug. 9, 2010 - PRLog -- Westchester, New York – August 10, 2010 – Douglas Castle, The CEO of TNNWC Group, LLC (http://www.TheNationalNetworker.com) stated his strong views on getting talented, skilled and motivated people to come to your emerging company, despite the troubled economy.

“There is no denying it. People are searching for careers, security, opportunity and appreciation.

As to security in the most traditional sense, most traditional career-path, ladder-climbing adherents are feeling queasy, disillusioned and displaced -- they have grown accustomed to receiving a guaranteed salary without direct performance requirements -- they are like de-clawed cats in the jungle.

They would love large corporate salaries, perhaps with (dare they ask?!), written employment contracts. ‘Part Two’ of the security actually translates to any mixture of the following special "extras" in terms of potential compensation:

1.  A share of gross or net revenues from a product or a service that will be of great quality, supported with advertising, branding and buzzing, and which will be well-received by marketplace (i.e., which will sell in high volume);

2.  A share of profit, if profit is generously-defined and the cost of delivering the product or service is minimal and the departmental overhead is very, very low (i.e., efficient);

3.  A stake in ownership. If the company is private (closely-held, a GICBC, or largely owned by management and employees), there may be a flow-through of profits directly to each stakeholder in proportion to his or her share of equity. If the company is public, the hope is that the price per share will be nice and high when the stakeholder is ready sell all or part of it (i.e., a capital gain), and (optimally) that the shares, units or interests may even pay dividends over time, to provide some passive income to supplement his or her direct earnings.

Of course there are other issues, such as healthcare insurance, a good working environment, and the likes.

Your new, undercapitalized but promising company needs these talented, capable individuals, but you cannot afford to offer them cash compensation. What do you have? You have the sole prospect of offering Part Two incentives and security.

You will have to persuade very gifted people (many of them have recently lost jobs due to the miserable economy, and some of them have been out and alone for awhile and have begun establishing consulting or contracting practices to cobble together an income, which can be difficult).

You must be able to demonstrate to these great people (only available because of these troubled times) that they would do far better if they partnered with your organization, than if they continued to  fly solo. You must be very convincing. Every single one of these people is hurting, although very few will admit it. If you are to get them to commit their efforts (in an "unconventional employment" scenario), you must show them that you are equally committed to helping them succeed in building rewarding, profitable careers. You must accept the notion of partnership. Your must get these prized persons to also accept the notion of partnership in a typically paycheck-papered, non-entrepreneurial world.

Your Tools: A powerful business plan; personal belief in the plan; charisma is presenting the plan; a knowledge of what your quarry truly needs, so that you can address those needs and help to solve the problem and ease the pain; imagination; creativity; flexibility; a willingness to listen; and, of course, your generosity.

Don't even think about being greedy, and don't be a desperate beggar looking for a "favor" either. You must be prepared to discount (sell off or give away today) some of your future revenues, profits and/or ownership to some of the right people. This means carving up "the pie."

Think About This: Would you rather own a smaller percentage slice of a much larger pie, or would you rather own 100% of the legendary "pie in the sky?" [No answer is required. The question is rhetorical. The answer is supposed to be glaringly obvious. If you chose the "pie in sky" option for yourself, you are selfish, control-obsessed, greedy and should be prepared to fail miserably -- this is a hint.] Intelligent giving (making the right partnership deal with the right individual) is actually smart investing. “

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About TNNWC Group, LLC: Originally started as an internet publication in 2005, TNNWC Group, LLC is now a comprehensive media and services provider conglomerate which addresses the needs of entrepreneurial businesses, emerging enterprises, and growing companies. Its homepage address is http://www.TheNationalNetworker.com . Some of the services provided include venture capital, building customer traffic and loyalty, and assisting companies with cultivating international connections and customers.

For Reprints: email adam@TheNationalNetworker.com .
Repeat Contact Information:
Contact Person: Adam J. Kovitz
Company Name: TNNWC Group, LLC / The National Networker Companies™
Telephone Number: 888.317.6495 begin_of_the_skype_highlighting              888.317.6495      end_of_the_skype_highlighting begin_of_the_skype_highlighting              888.317.6495      end_of_the_skype_highlighting (Extension 2)
Fax Number: 914.517.5944

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