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Artisan Foods Grow Mainstream While Connecting Consumers to Values, according to Packaged Facts
Artisan foods are everywhere. Manufacturers and restaurant operators have recognized that “artisan” has become another term for “quality.” It evokes small producers making traditional foods by hand, putting great care into the outcome.
Powering this artisan food trend are several important drivers that revolve around local and seasonal eating, a love of handmade and authentic food, a quest for exciting new flavors, a desire to engage with food and producers, and eco-consciousness, according to Artisan Foods: Culinary Trend Mapping Report from the Center for Culinary Development (CCD) and leading market research publisher Packaged Facts.
“Consumers, manufacturers, and restaurant operators all recognize that artisan is synonymous with quality when it comes to ingredients and preparation,”
Artisan food trends are emerging across all five stages of CCD’s Trend Map®. They include:
• Gastropubs: This hybrid breed of pub mixes a wide selection of often-artisanal beers and spirits with high-quality housemade comfort food and a casual, community-oriented atmosphere.
• Condiments, Preserved Foods & Heirloom Produce: These locally sourced and home-grown foods are made using traditional cultivation and preservation methods, bringing consumers closer to the sources of their food and appealing to eco-minded people seeking to go green.
• Boutique Booze: Small-batch spirits appeal to consumers seeking liquor with diverse and unique flavors.
• Handmade Ice Cream: Using old-fashioned methods and organic and local ingredients, these ice cream innovators offer extraordinary versions of a familiar favorite.
• Butchery: “Rock star butchers” are raising interest in meat, hosting meat cutting classes and demonstrations while placing an emphasis on locally sourced and heritage options.
• Artisan Pizza: An Italian classic turned American staple gets an artisan makeover, as pizzaiolos take the craft to a new level, perfecting wood-fired crust, incorporating more high-quality ingredients and going global with toppings.
• Reinvented American Cheese: Indulgent, hand-crafted and all-natural, artisan cheese is easily incorporated into a diverse array of dishes or enjoyed on its own.
These exciting trends are redefining quality for consumers. The report highlights strategic applications relevant for food manufacturers and restaurant operators seeking to capture this excitement in new product development products.
For more information on Artisan Foods: Culinary Trend Mapping Report, please visit http://www.packagedfacts.com/
The Culinary Trend Mapping Report is co-published by the Center for Culinary Development and Packaged Facts. Individual issues and annual subscriptions are available at www.packagedfacts.com/
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About the Center for Culinary Development - CCD is a full-service food and beverage strategic innovation company that successfully blends culinary creativity with consumer insights, trends and marketing expertise. Visit www.ccdsf.com, or contact Kara Nielsen at (415) 693-8900 x110, firstname.lastname@example.org.
About Packaged Facts – Packaged Facts, a division of MarketResearch.com, publishes market intelligence on a wide range of consumer market topics, including consumer goods and retailing, foods and beverages, demographics, pet products and services, and financial products. Packaged Facts also offers a full range of custom research services. To learn more, visit: www.packagedfacts.com. Follow us on Facebook, LinkedIn and Twitter.
Page Updated Last on: Oct 12, 2011