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Follow on Google News | International underwear market is drastically changing - Available through BharatbookBharatbook added a new report on "Global Underwear Market Report 2010" which gives the growth emerging markets and the impact of global recession on Underwear market.
By: Bharatbook In 2009, global revenue in the industry decreased to approximately 29 billion US dollars, or by almost 3% compared to 2008. Due to the slow growth rate observed in traditional western markets, producers now focus on emerging markets, amongst others Russia and Asia. Double digit growth rates are expected for both China and India in underwear sales over the next few years. ( http://www.bharatbook.com/ Underwear producers build on increasing their presence A detailed account of international trends in the underwear industry is provided in the “Global Underwear Market Report 2010“. In 2009, the men’s underwear segment experienced the strongest growth rate in the U.S. clothing industry at 11%. Victoria’s Secret announced in April 2010 its long-awaited expansion to Canada. Supermarket chains in Great Britain, in particular Asda and Tesco, are increasing competition for traditional specialized retailers. As highlighted in the report, the German underwear industry landscape will also change dramatically: Key Findings - In 2009, „Men’s Underwear“ was the top growing US apparel category, reaching a growth of +11%. - The total market for underwear in the UK was worth GBP 2.57 billion in 2009, and it is expected to increase up to GBP 2.59 billion in 2010. - Despite the expansion of retail chains, specialty underwear retailers in Germany can compete due to their local marketing and better services. - Austrian retailer Palmers acquired the French underwear company Lejaby Group and positioned itself among the five largest lingerie companies in Europe. - Embry Form, Aimer, Maniform, AB Underwear and Gujin are the Top 5 lingerie brands in China. To know more and to buy a copy of your report feel free to visit : http://www.bharatbook.com/ Related Reports : UK Lingerie & Underwear Retailing 2009 http://www.bharatbook.com/ Deep Investigation and Research on and Investment Return Analysis of Chinas Underwear Industry http://www.bharatbook.com/ Or Contact us at : Bharat Book Bureau Tel: +91 22 27578668 Fax: +91 22 27579131 Email: info@bharatbook.com Website: www.bharatbook.com Follow us on twitter: http://twitter.com/ # # # Bharat Book Bureau is the leading business information aggregator providing market research reports and online databases. Bharatbook is also into the business of marketing conferences worldwide and undertakes custom research. End
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