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Follow on Google News | Trafford Publishing News- Keith Ogorek Releases Whitepaper, A Response to 2009 Bowker FiguresKeith Ogorek, Senior Vice President of Marketing for Author Solutions Inc., presents a paper on the rise of the author in publishing.
Mr. Ogorek’s paper cites three technological factors that contributed most to the rise of the autonomous author: desktop publishing, digital printing, and the emergence of the Internet as the world’s biggest and most convenient bookstore. But, he adds, it was the combination of the three that led directly to the self-publishing boom, creating “a whole new world of opportunity for authors.” ”If you are an author with a manuscript,” Mr. Ogorek notes that even before the rise of Amazon, independent publisher Trafford Publishing already had an online bookstore. Formerly based in British Columbia, Trafford is now under the Author Solutions umbrella company. According to the article, the new self-publishing companies, with a full complement of editors, illustrators and book designers, have removed much of the difficulty of self-publishing. “No matter what the budget and goal,” Mr. Ogorek concludes, “authors can publish their manuscripts quickly, affordably, and professionally.” # # # About Trafford Publishing Trafford Publishing was the first company in the world to offer an “on-demand publishing service,” and has led the independent publishing revolution since its establishment in 1995. Trafford was also one of the earliest publishing companies to utilize the Internet for selling books. More than 10,000 authors from over 120 countries have relied on Trafford’s experience for self-publishing their books. For a Free Publishing Guide, visit http://www.trafford.com/ End
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