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UD Trucks North America Launches New Website Design
In conjunction with the recent name change from Nissan Diesel America to UD Trucks North America, (UDNA) the company has completely re-vamped its website with a new look, a bold new logo and streamlined functionality.
By: UD Trucks North America
“We wanted to reflect the new branding strategy for the UD Trucks product, and we wanted the website to have the same characteristics found in the truck products we sell; crisp lines, sharp styling, as well as straightforward, almost effortlessness navigation throughout the site. Both first-time users and returning customers are able to locate the information they need with a few simple clicks. We need the consumer to be comfortable on the website, while incorporating the new brand presence from the UD Truck product”, said Brian Wagner, Director of Marketing.
“The new brand image will be highly visible worldwide whether a UD Truck customer visits UDNA’s website or one of our sister companies in other markets throughout the world” said Dayle Wetherell, President of UDNA. “The UD Trucks brand is based on a heritage of professionalism in our dealings with our customers, passion in our approach to customer service and support, and dependability in the products we offer the marketplace. The new website is an important part of our on-going corporate strategy to strengthen the UD Trucks brand image here in North America”.
UD Trucks North America, Inc. headquartered in Irving, Texas is the U.S. Distributor for the UD Trucks line of medium duty diesel truck chassis manufactured by UD Trucks at the company’s manufacturing operations in Japan. For more information, contact Brian Wagner-Director of Marketing at 972-756-5533 or via e-mail at brian.wagner@
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UD Trucks North America, Inc., headquartered in Irving, Texas, is the U.S. Distributor for the UD Trucks line of medium-duty diesel truck chassis manufactured by UD Trucks Corporation at the company’s manufacturing operations in Japan.