UNIQLO and Konami join forces and launch exclusive UT Metal Gear Solid t-shirt collection

UNIQLO announce a new collaboration with video game publisher Konami Digital Entertainment GmbH to produce an exclusively collection of limited edition UT t-shirts inspired by Konami’s forthcoming Metal Gear Solid game for Playstation® Portable.
By: Liz Roscoe
 
April 27, 2010 - PRLog -- Metal Gear Solid: Peace Walker is released for PSP™ on 18 June 2010, and to celebrate its launch, UNIQLO has produced a collection of 10 limited edition UT t-shirts (http://www.uniqlo.co.uk/catalogue/men/ut-t-shirts), exclusively available at the UNIQLO flagship store and online from Saturday 19 June, priced at £12.99 each. Each UT t-shirt comes with its own special code, that when entered into Metal Gear Solid: Peace Walker game, unlocks the purchase so the t-shirt can worn by a character within the game.

Metal Gear Solid: Peace Walker is the latest addition to Konami’s best-selling series of stealth-based action titles and sees series hero Solid Snake embark on a mission to South America during the Cold War. Written and directed by series creator Hideo Kojima, the new game boasts stunning visuals that bring the game to vivid life, as players are charged with infiltrating a series of heavily-guarded areas and neutralising the enemy threat.

To celebrate the launch of the game and the UNIQLO UT collection, Hideo Kojima and lead artist Yoji Shinkawa will be making a one-off appearance at UNIQLO’s London flagship store on Oxford Street, on Saturday 19 June, where they will be signing copies of Metal Gear Solid: Peace Walker and exclusive postcards. Both will sign one item per person and will be in-store from 11:00am-1:00pm.

For further information on UNIQLO and its products, please contact: Liz Roscoe, Account Manager, Modus Publicity T: 0207 331 1451 E: lizr@moduspublicity.com

For further information on Konami Digital Entertainment GmbH and its products please contact: Steve Merrett, Director, Voltage PR T: 0207 903 5125 E: steve@voltagepr.com

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About UNIQLO:

UNIQLO (http://www.uniqlo.co.uk/) is a Japanese fashion outlet, dedicated to providing high-quality garments, specialising in affordable men's clothing, women's clothing, jeans and casual clothing. UNIQLO controls the entire manufacturing process from concept, to production, to marketing.
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Source:Liz Roscoe
Email:***@moduspublicity.com Email Verified
Tags:Uniqlo, Men S Clothing, T-shirts, ut, Konami
Industry:Fashion, Games, Shopping
Location:London City - London, Greater - England
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