Top Ten Tips for Marketing a Business Offline

You can take advantage of these dynamic new methods and still use Offline Marketing, or the past familiar styles, because these two methods work very well together and should be part of your entire strategy. Tips for Marketing a Business Offline:
By: Boom Media Inc
 
April 26, 2010 - PRLog -- Top Ten Tips for Marketing a Business Offline

In the last few years we have seen Online Marketing significantly change the way businesses advertise effectively. You can take advantage of these dynamic new methods and still use Offline Marketing, or the past familiar styles, because these two methods work very well together and should be part of your entire strategy.
Top Ten Tips for Marketing a Business Offline:

1. Local radio station interviews with a DJ or talk show host in the morning would reach listeners on their way to work and be the first contact with your business they would hear. Mentioning your website URL a few times along with a free or discounted offer would make that connection more of an incentive to check it out later.
2. A Trade Show targeted for people interested in starting a home business is the best place to start. Smaller booths are very affordable, easy to decorate and give you a great chance to make personal contact with visitors. If you display informative brochures and offer fun prizes hourly, you will get numerous leads from attendees. Make sure your website URL and phone number are in full view.
3. In your Voice Mail Message be sure to include your website address so that the caller will know clearly where to find out about your business and even buy products through the site.
4. An automobile is another place where you can advertise your website by placing a detachable magnetic sign on the doors. In traffic or just parked, your business name and web address will be seen by more people.
5. T-Shirts will always be a popular way to promote your business. Even friends and family don’t mind serving as public announcements.
6. Many local Coffee Shops and Laundromats have bulletin boards where you can put your business cards or flyers. Many people look for something to read or do when in these locations.
7. Having a flashy business card with your website URL on it is a great way to get your name around. Be creative about where you leave them besides the usual places; put them on cars, the gas pump credit card slot or even in public restrooms.
8. Join MeetUp.Com groups that are related to your industry. You can meet many like minded individuals who could be potential clients or possible partners with a joint venture.
9. Look for future job fairs or events in your community by calling the local Chamber of Commerce. A booth supplied with exceptional materials is a perfect setup to advertise. Join or visit all the local Chamber of Commerce locations in your area. They hold monthly events and mixers.
10 Visit local LeTip or BNI Networking Groups, these can provide you access to other people who are big into networking. You can visit most of these groups one or more times without having to join. If you find a big enough group, then consider joining.
Check through this list and see how easy it is to combine Offline Marketing with Online Marketing. It really works…so use these resources to grow your business now!

By James Hickey
VP of New Media
Boom Media

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Boom Media is a modern media firm that is helping politicians, businesses, foundations, actors and entertainers gain more online exposure through all the latest techniques in social media, blogging, bookmarking, text campaigns, video campaigns etc..
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