Simon+Associates ‘Goes Commercial’ with New Services

April 9, 2010 - PRLog -- Los Angeles – Ever flexible, ever innovative, Simon+Associates has expanded its creative advertising offerings by adding an in-house commercial division.

The commercial division dovetails with the agency’s existing alternative media department, positioning the agency to provide media services that today’s current market embraces. Led by veteran film and television commercial producer/director Gobi M. Rahimi, this division will not only produce traditional television commercials for S+AA clients, it will also focus on the creation of online commercials and videos.

“Gobi has over  fourteen years of experience in the industry,” noted Jane Simon, S+AA principal and creative director. “I’ve known him for over 10 years and we’ve always wanted to work together. With the changing trends in the industry, we’ve finally found that opportunity. I’m psyched to have him on board!”

Rahimi’s credits include commercial brands such as Nestle, Gateway Computers, Levi’s, Shell Motor Oil, Windows Vista and BCBG Clothing. His Internet credits include a campaign for Nestle’s Butter Finger brand, featuring Seth Green late last year that garnered more than 200 million media impressions. . He was also recently a director on a reality show based on the Compton Fire department, “First In” for the BET network. To view his latest work, visit staticfreefilms.com.

Simon explained the agency’s decision to expand in this direction. “In today’s advertising world, the traditional media mixes for comprehensive campaigns need that added boost of the online channels,” she said. “We can zero in on the audience we want to target for the client and track the results. And, the production and placement of web-based commercials can be completed for a fraction of the cost of traditional commercials. We can give our clients maximum exposure without requiring them to invest a small fortune. It’s a terrific advertising resource, especially in today’s economy.”

Businesses of every kind stand to benefit from the comprehensive services S+AA has to offer. Additionally, the agency is keenly aware of current economic conditions and is positioned to provide results their clients need by tailoring and executing an advertising campaign that will stay within budget without compromising quality.

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We are a full service advertising agency based in Los Angeles, California.
We specialize in the development of multi-platform campaigns, corporate
branding, commercial production, web development and other online media. We have extensive experience in providing these services for the financial and retail industry.