Rock and Rebar Debuts Work-Wear for Men Worthy of Design Star HGTV’s “The Antonio Treatment"

April 5, 2010 - PRLog -- (Philadelphia, PA) Rock and Rebar™ www.rockandrebar.com, a unique line of stylish and colorful tee shirts designed to salute America’s craftsmen and union members debut their online store and spring line to coincide with the official debut of “The Antonio Treatment,” HGTV’s hit series with “Design Star” winner Antonio Ballatore.  Rock and Rebar shirts can be seen being worn by the builders and crew on “The Antonio Treatment” and Steve Watson’s “Don’t Sweat It.”

Nine trades are highlighted in the debut line including Roofer, Mason, Plumber Painter, Electrician, Iron Worker, Carpenter, “Red, White and Blue Collar”.  All Rock and Rebar graphic collection of tee shirts are made in America.

Rock and Rebar is collaboration between well known New York designer Helen Butterly, and Clique Here, a leader in branding and merchandising.  A career spanning 15 years in Manhattan has made Butterly a highly sought after designer whose top selling tee shirts have produced significant trends and sales for properties like The Doors, Beatles and KISS.

Helen Butterly grew up in a working class family of Philadelphia craftsmen and union members who take pride in their work and contributions to building lives. The launch of Rock & Rebar line of men’s work-wear fulfills Butterly’s desire to launch a tribute line of clothing to her younger brother, James Daniel Butterly who died of an accidental drug overdose in April 2007.  “When something like that happens…you start to evaluate your life… this isn’t a dress rehearsal. This is it”

“ I am very proud to be a part of the Rock & Rebar brand and share Helen's dream to create a meaningful tribute to not only her brother but to all those who suffer from some of life's greatest challenges.”  said Clique Here’s Deb Wallace.   “Helen is a dedicated, loving and hard working designer whose passion is felt in every aspect of her life. Family and friends are the center of her life - her work reflects those values. Those who suffer most often have the most to give.  Rock & Rebar offers sharing, healing and the gift of recovery.”

The full line of Rock and Rebar shirts are available online at www.rockandrebar.com where visitors can also share and become part of the Rock & Remember community.

# # #

Rock and Rebar is collaboration between well known New York designer Helen Butterly, and Clique Here, a leader in branding and merchandising. A career spanning 15 years in Manhattan has made Butterly a highly sought after designer whose top selling tee shirts have produced significant trends and sales for properties like The Doors, Beatles and KISS.

The full line of Rock and Rebar shirts are available online at www.rockandrebar.com where visitors can also share and become part of the Rock & Remember community.