Local Gold Buyers Make Big Upgrades- Raise the Bar for the Industry

March 30, 2010 - PRLog -- Augustus Gold and Silver, the fastest-growing dot-com gold buyer in the Midwest, came forward with breaking news about the upgrades they've made to their business. "We were just getting so many phone calls and packages for a while, there was no way to keep up," said Co-Founder Jerry Nelson. Nelson said with the prices of precious metals skyrocketing, the phone just won’t stop ringing. "Don’t get me wrong- it’s the best kind of problem a business can have, but we had to find some ways to curb the number of phone calls from people wanting to know things like 'what we buy' and 'what we pay,' so Ray and I just decided to put these things on the website." He went on to say that there were just so many simple things they figured they could do to improve their clients’ experience that their competitors just apparently hadn’t even considered. The founders say they received over 4,000 packages in the last twelve months- over double the twelve month period before.
Online gold buyers have gotten a bad reputation due mainly to complaints against the industry giants, who do not publish their prices, and incidentally it seems that 80-90% of their customer complaints have been because customers did not feel like they were being paid enough, or didn’t have enough time to reject the payment before the specified time period was up.

Their website, http://www.AugustusGold.com, now includes live charts that update their price tables every hour. "Yeah, we didn't mind doing it, really- I mean, we pay about three times as much as most online places, and almost NONE of them will tell you what they pay," said Co-Founder, Ray Holley. "The live prices are great, but we're also really excited about our new relationship with FedEx. Now our clients can print off their express shipping label right from their desktop, and they don't have to wait for us to mail them a refiner's return pack... We figured out that process just wasted too much time and money, and that's usually the two things our clients are the most short on- time, and money!" Holley went on to say that the cost savings from efficiencies such as this are one of the reasons Augustus can afford to pay so much cash for gold in the first place.

"With these new upgrades in place, we were able to bring on more help to process packages faster, and we're getting offers back to our clients within 24hrs of receiving their packages," says Nelson. He said that they actually call their clients with an offer before sending payment, and that in two years they have only had one client turn down their offer. Nelson also said that their electronic payment options such as PayPal and direct deposit to the client's bank account are also helping improve the speed of the process.

"We know our clients can sell gold and silver jewelry anywhere, but we provide the payout and the experience we feel they deserve... No one else in our industry works harder to make their clients happy, and we know that once we have you as a client, you'll tell your friends and family, too. That kind of reputation is important to us, and that is why Augustus Gold is The Gold Buyer You Can Trust!"



Contact:

Ray Holley or Jerry Nelson

CoFounders@AugustusGold.com

866-5314440

# # #

About Augustus Gold and Silver:

Augustus Gold is the fastest-growing internet buyer of precious metals in the U.S. Their core business is comprised of buying gold jewelry from individuals all over the country. Augustus also purchases investment bullion, estate collections, and other rare coins. Augustus' cofounders, Ray Holley and Jerry Nelson are convinced that people who want to sell gold jewelry online deserve a better experience than what was available until they came on the scene in July 2008. The business was built on a model that puts clients first, and keeps the process transparent by teaching their clients how to sell gold- how to evaluate the values of their pieces and estimate their worth. Their business stretches into all 50 states and Puerto Rico, and their influence on the industry is being recognized.