Why Does So Many Sub Prime Car Loan Provider Business Fail In The First Year?

This article looks at some of the common problems facing today's tough sub prime market and what you can do to avoid them.
By: Dealer Elites CRM
 
March 28, 2010 - PRLog -- So you run a fairly successful and large car dealership in Toronto, and after hearing so much about the sub prime business you decided to get in on the action. You know the competition is fierce, and sub prime businesses are popping up faster than dandelions in the city. But you are not concerned because you know you have your other business to back you up. One of the first problems you will encounter is setting up your virtual office, what I mean by that is your website, your CRM solution. You will need to find a suitable web development firm to design and market your business. That can take time, and sometimes weeks and month before you have something solid to launch. Next step is to integrate a CRM solution so you can manage your virtual office, update inventory, keep track of your leads and effectively manage your system. Automotive CRM solutions are very expensive typically ranging from $2000-15000 setup fee, and $1500-$5000 monthly cost. At the beginning of your business adventure it is crucial to keep your expenses at a minimum. If you can manage to find a suitable CRM provider and setup your website within 30 days, consider yourself lucky.

The next logical step is to advertise your business, whether it’s online or through the local media, you have to put promote your sub prime business to leave an imprint on your local community. Traditional advertising can be costly, and it is not always the best thing to do when your business is still in its infancy stage. Advertising online can be very effective if you can find a good SEO company that can work with you closely. Try to minimize your staff, keep your sub prime business lean and mean. The key is to setup your virtual office as quickly and as cost effectively as possible, and keep your head above the drowning debt.

This article is brought to by Dealer Elite CRM, your affordable automotive DMS and CRM solution provider. To visit us online please go to http://www.dealerelites.ca

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Dealer Elite CRM is a Canadian based automotive CRM solution provider, it is designed for today's cutting edge dealerships. Visit us online at http://www.dealerelites.ca
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Source:Dealer Elites CRM
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Tags:Automotive Crm Solution, Car Dealer Crm, Dealer Crm, Car Dealership Crm
Industry:Software
Location:Toronto - Ontario - Canada
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