Crown Acura of Richmond Awarded Acura's Most Prestigious Honor

March 11, 2010 - PRLog -- RICHMOND, VA., March 11, 2010—Crown Acura of Richmond is proud to announce that it has been awarded the highly coveted Dealership of Distinction Award,--Acura's most prestigious honor—for its exceptional performance during 2009.  The Dealership of Distinction Award is reserved for only those select dealers that excel in providing an exceptional client experience to include client satisfaction, training, and facility operations. Crown Acura of Richmond is among only 76 out of 263 Acura automobile dealerships in the United States to meet or exceed the award standards to qualify for the Dealership of Distinction award

“We are honored to be recognized as one of the best dealerships in the country for the sixth time,” states Crown Acura General Manager Theo Stratos. “This elite award is a tremendous honor for Crown Acura and speaks volumes about our fine team of employees who I believe are nothing short of world class.”

The Dealership of Distinction Award was established by American Honda Motor Company in 1991 to recognize its Acura dealerships for exhibiting excellence across all areas of operation. This is the sixth time that Crown Acura of Richmond has received Acura’s highest dealership honor. The Dealership of Distinction status is based on achieving all objectives established for the Precision Team program.

“Our dealership was given the year to achieve a rigorous set of objectives to prove that we were worthy of Acura's most prestigious award,” continues Stratos. “All award criteria were established to enhance the client experience. Most measures of our performance were based on actual client feedback and survey scores. These standards guarantee that our clients’ ownership experience will be as exclusive as our high-performance Acura automobiles.”

To achieve success in the program, a total commitment to excellence by the entire dealership team is required. More than 260 Acura dealerships participated in the 2009 Precision Team program; Crown Acura of Richmond is among 76 to earn Dealership of Distinction status.

Located at 8704 West Broad Street, Richmond, Virginia, Crown Acura offers a full line of technologically advanced performance new and used luxury vehicles. The 2010 Acura lineup features six distinctive models including the RL luxury performance sedan, the TL performance luxury sedan, the TSX sports sedan, the turbocharged RDX luxury crossover SUV, the award-winning MDX luxury sport utility vehicle and the all-new ZDX four-door sports coupe. For further details contact Theo Stratos, General Manager, Crown Acura of Richmond at 804.273.9633 or visit www.crownacurarichmond.com.

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Crown Acura—Richmond is part of the Asbury Automotive Group  Asbury Automotive Group, Inc. , headquartered in Duluth, GA, is one of the largest automotive retailers in the U.S., with 2008 revenues of approximately $4.6 billion. The Acura is the first and only automotive brand on the market today to have a full line of 5-Star Crash Safety Rated vehicles. Every model in Acura’s lineup is A Top Safety Pick of the Insurance Institute for Highway Safety, which is the highest rating the IIHS gives. Located at 8704 West Broad Street, Crown Acura—Richmond has won the prestigious Dealership of Distinction Award for six consecutive years.