99 Apps Launches, Bringing Restaurants into the Mobile Revolution

March 4, 2010 - PRLog -- On January 1st, 2010, 99 Apps (http://www.99apps.com) launched, providing an easy-to-use and affordable service for Restaurant owners to quickly and easily develop their own, customized iPhone Apps for just $99 (with Android and Blackberry versions coming soon).  As proof of the rapid turnaround time, 99 Apps delivered over 50 live Apps that have generated thousands of downloads during their first two months in action, and they have many more clients in queue.

"Our goal at 99 Apps is to make it fun, easy, and affordable for small businesses to develop very a customized, unique presence in the rapidly-growing mobile world," said Nick Ostroff, co-founder of 99 Apps.  "We believe that all businesses, large and small, will benefit greatly from a mobile platform, and the high cost of custom development shouldn't get in the way."

Each Restaurant App is customized by the 99 Apps creative team, to capture the essence and branding of each individual restaurant.  And 99 Apps makes the process very simple, using the restaurant's website to supply all the information they need to develop a very personalized mobile presence.  "Our creative team can design the artwork and upload the restaurant's menu and location data using existing information on the web as a guideline for the desired look and feel,"   explained Natalie Cookson, co-founder.  "Of course, the restauranteurs can be as involved as they'd like, but the beauty of our system is the convenience."  Busy restauranteurs can trust the 99 Apps team to take the reins from start to finish, freeing up their precious time for other pressing business matters.

The finished product is a live App on iTunes along with access to a specialized web console, which provides the restauranteur instant access to all of their App information.  The unique "live data" platform provides an easy way to keep customers up-to-date with the latest offers, menu updates, and special events.  And by taking advantage of Apple's "Push" messaging service, restauranteurs can use the App to send out instant text messages to all of their customers, allowing them to announce special deals and events or stir up business on a slow night with exciting offers and contests.

"Our clients find that mobile Apps are a great way to engage and interact with their loyal customers, reach out to new customers, and stir up frequent, repeat business," added Natalie.  "While our customers are some of the first small businesses to have their own mobile platform, we believe that they will wake up one day in just a year or two and realize that they helped bring about the mobile revolution."

99 Apps has a standard App package for just $99 and several optional Add-On packages.  There is also an optional monthly service for the ability to access, modify, and add information to their App at any time.  This starts at just $9.99 per month and is scaled by the number of customers that download each App.

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99 Apps is a mobile technology company in Southern California specializing in restaurant mobile application development for the iPhone, Blackberry and Android platforms.