Speedo launch new shape silhouettes for everyday women with new Shapeline Swimsuit

Speedo’s new Shapeline range provides the nearest thing to made-to-measure swimsuits, applying 3 years of research on over 5,400 women to deliver a collection that complements the figure and gives ‘naked’ confidence to the wearer.
 
 
Speedo Shapeline
Speedo Shapeline
 
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Tags:
Fashion
Slimming
Shape
Swim
Women
Swimsuit
Silhouettes

Industrys:
Fashion
Lifestyle
Sports

Location:
London, Greater - England

March 1, 2010 - PRLog -- SPEEDO SHAPELINE SILHOUETTES
Wearing a swimsuit is the nearest thing to being naked in public, which is why it is so important to invest in a swimsuit that not only feels comfortable, but also accentuates your assets and draws attention away from any ‘problem’ areas.

Speedo’s new Shapeline range provides the nearest thing to made-to-measure swimsuits, applying 3 years of research on over
5,400 women to deliver a collection that complements the figure and gives ‘naked’ confidence to the wearer.

The Shapeline range includes a Bust Shaper, Waist Smoother and Tummy and Hip Sculptor, all featuring inset bras in dual cup sizes available from 30B to 34G in sizes 10-20.

BUST SHAPER (NATASHA)
Designed to complement fuller busted (Top Hourglass) women, the Speedo Shapeline Bust Shaper features a cup-sized inner bra that gives extra lift and definition. A scoop neckline flatters the bust area and strategically placed seaming draws attention to the lower half of the
suit to balance the wearer’s silhouette.
Celebrity Bust Shapers include Holly Willoughby and Cheryl Cole

WAIST SMOOTHER (MADELINE)
For women with a straight or hourglass figure, the Waist Sculptor has been designed to complement the natural curves and shape the waist. The tailored fit draws attention to the centre, creating an even silhouette. A flattering v-necked bust line and inner bra gives extra lift
and definition.
Celebrity Waist Smoothers include Kelly Brook (hourglass), Cameron Diaz

TUMMY AND HIP SCULPTOR (MARIA)
The Tummy and Hip Sculptor has been designed to complement the ‘pear shaped’ (Bottom Hourglass) woman. The design features a lightly padded bandeau-style cup-sized bra to enhance the bust shape and balance the figure by emphasising the top half of
the suit, drawing eyes upwards. Celebrity Tummy and Hip Sculptors include Kimberly Walsh, Jennifer Lopez, Lily Allen and Beyonce

For further press information, please visit www.pressinformation.co.uk or contact Isobel or Laura at Brandnation:
Isobel Klempka t: 020 7940 7178 e: isobel@brandnation.co.uk
Laura Quickfall t: 020 7940 7177 e: laura@brandnation.co.uk

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Brandnation is an integrated marketing, PR and communications agency based in central London, specialising in multi-dimensional creative brand campaigns across fashion, sport, lifestyle and beauty sectors.
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Tags:Fashion, Slimming, Shape, Swim, Women, Swimsuit, Silhouettes
Industry:Fashion, Lifestyle, Sports
Location:London, Greater - England
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