Opportunities in the Chinese Market: Strategy, Tactics and Practical Tips

MIT Enterprise Forum Israel gathered Israeli entrepreneurs, managers and professionals at the conference to discuss business opportunities and challenges in the Chinese market. Hundreds of business people with interest in China attended conference.
By: Elena Lukyanenko, PTL Group
 
Jan. 28, 2010 - PRLog -- TEL AVIV, ISRAEL – This week MIT Enterprise Forum Israel held a conference for Israeli entrepreneurs, managers and professionals in Tel Aviv University to discuss business opportunities and challenges in the Chinese market.

http://www.youtube.com/v/o2VHCBQMtYQ

Zvi Shalgo, Founder and CEO of PTL Group, who has been recently appointed as the Chairman of the Israel Chamber of Commerce in Shanghai, was invited  to share his personal and valuable experience of helping numerous Israeli companies to establish and manage their business presence in China for the last 14  years.

Prof. Gadi Ariav, an expert of international business management opened the seminar by saying that nowadays there is no excuse to fail when doing business overseas.  Israeli entrepreneurs and companies should learn from the experience that Israeli businessmen have accumulated over the last decade.

Mr. Shalgo stressed the point that many foreign companies don’t realize how important the process of recruiting local Chinese employees is.  Later they also fail to manage their Chinese team.  He believes that only local Chinese professionals should sell the products of the foreign companies in China.  There has to be a local control and supervision platform around the Chinese Manager, which will regulate the company's financial and logistics activities and allow the Manager to concentrate on the business development and sales activities.

Talking about the future of the Israeli export to China, Mr. Shalgo mentioned that 90% of the competition usually comes from the local companies, which have strong local government support.  In order to be competitive Israeli companies have to localize their supply chain and manufacturing.

Mr. Effi Wachtel, President and CEO of RAD Data Communications, who has been doing business in China since 1990, supported Mr. Shalgo's opinion by adding that the best way to operate in China is to set up a company that does it all: R&D, manufacturing and sales.
Prof. Ariav said that many companies are forced to work in China, but don’t really like it and are dreading it.

The general consensus of all the speakers was that giving up on the Chinese market is a crucial mistake, which will be hard to correct in the future.

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About PTL Group:
PTL Group is a corporate founding member of the Israeli Chamber of Commerce in Shanghai. PTL Group provides outsourced management solutions and ready made infrastructures (4PL) supporting independent sales efforts in China and turnaround management of foreign operations in China (www.ptl-group.com).

About MIT Enterprise Forum Israel:
The MIT Enterprise Forum of Israel is the Israeli chapter of the MIT Enterprise Forum, a global non-profit organization (started at MIT, 1978) dedicated to promoting the growth and success of high-tech entrepreneurial ventures by connecting ideas, technology and people (www.mit-forum.org.il).
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Source:Elena Lukyanenko, PTL Group
Email:***@ptl-group.com Email Verified
Zip:200030
Tags:Business Opportunities, Business In China, Sales In China, Management In China, China Strategy, Chinese Market
Industry:Business, Event, Manufacturing
Location:Shanghai - China
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