Niche Marketing Made Easy for the Woman Entrepreneur Home Study Training Course Delivers Results

Jan. 10, 2010 - PRLog -- Women Entrepreneurs’ are learning how to concentrate their marketing efforts on small but specific and well defined segments of the population in order to grow their business profitably.  This well defined approach to marketing is known as Niche Marketing. Niches are 'created' by identifying needs, wants, and requirements that are being addressed poorly or not at all by other businesses in a specific profession. Savvy women entrepreneurs’ are recognizing the opportunity to create their own niches and deliver their goods or services to satisfy them.  

In October the Center for Women's Business Research published the first ever study on the economic impact of women business owners in the US.  Their results show that Women Business Owners Contribute a Total Economic Impact of $3 Trillion!   However, as it stands, the financial rewards of entrepreneurship are lagging for women business owners.  Apparently the independence of women entrepreneurs comes at a big price. The benefits of entrepreneurship are driving more women than ever into self-employment, yet the financial rewards necessary to make this trend stick, still elude most women business owners.

This disparity of the quantity of women entrepreneurs’ and the income the average business woman earns from her company has been shown to be related to a lack of educational resources available to help her take her passion and turn it into a profitable business.  The need to increase women entrepreneurs' access to peers, mentors, resources, feedback, information and guidance about the business of running a business was part of the driving force behind the development of the Marketing Made Easy ™ Home Study Course for the Woman Entrepreneur.

Sweet Marketing Solutions founder Debbra Sweet, a woman entrepreneur herself, is revolutionizing the way that women business owners learn effective niche marketing.  Sweet understands the power of a strong system for learning how to find the right niche to grow a business. Her reputation as a results oriented leader that implements proven systems is showcased throughout the structure of her Marketing Made Easy ™ Home Study Course.

She took her hands on successes helping businesses nationwide as a marketing consultant and trainer reach growth goals and has wrapped them into a succinct, easy to use educational tool designed to educate business owners on results oriented marketing.  Sweet has created a street smart, hands on, affordable program to help today’s business owners learn how to market their own business effectively. Inside her training program, not only does the entrepreneur learn about developing their niche markets, they have a hands on approach and training support system to see how marketing ties into every element of their business model.  This integrated educational is one of the key cornerstones to success in her program.

The Marketing Made Easy™ Home Study Course for the Woman Entrepreneur  trains the professional how to strategically plan marketing, identify the niches they best support and then introduces the user to low cost, automated, highly effective marketing tools that consistently achieve results.  Sweet also brings fresh, out of the box, creative ideas to other women business owners in her program to help them achieve their business growth goals.

Sweet shares: “The weekly home study course curriculum is powerful and when applied, the woman entrepreneur will be able to develop effective marketing to help grow her company sooner rather than later. This program and training support shortens the learning cycle and give her low cost marketing tools, ideas and understanding of what to do and what not to do for growing her business.  This hands on training and  learning approach is the way the most successful entrepreneurs of all time have achieved their elevated level of recognition: combining proven methods, strategies, self development, an ongoing desire for learning and the mastermind approach to success.  We do not want to leave our female entrepreneurs’ success to chance.”

Sweet is so passionate about the results that she has been helping women entrepreneurs achieve- that she has put together a complimentary video that reveals the number one reason that prevents most women from really achieving success in her business.  Sweet shares this information at http://www.MarketingMadeEasyWomanEntrepreneur.com/ to give women entrepreneurs a jump start on growing their business successfully

For information: www.SweetMarketingSolutions.com
Contact: info@sweetmarketingsolutions.com
Phone: 760-597-2790

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Sweet Marketing Solutions is an outsourced integrated marketing communications firm located in San Diego, CA. www.SweetMarketingSolutions.com