Prime ScratchCards Releases new ‘X&O’ Scratch Card Game

Nov. 25, 2009 - PRLog -- Noughts and Crosses, also known as Tic Tac Toe, is a game so old that nobody knows the exact origin, though there is archaeological evidence that it was played by the Romans and possibly by the ancient Egyptians.  Generations of children have played various forms of Noughts and Crosses for perhaps 3000 years.   Now Prime ScratchCards have used the latest Flash technology to launch a vibrant 21st Century version of this timeless game.
With the addition of X&O to the Prime ScratchCards site players will now have a choice of over 40 Scratch Cards and Instant Win games to chose from.  Like all Prime ScratchCards games, X&O guarantees that 1 in every 3 cards will deliver an instant cash payout, and there are Prime Jackpots ranging from £5000 to £200,000.
X&O continues the Prime ScratchCards philosophy of combining technical excellence with entertaining concepts, to produce fast and exciting instant win games.  X&O has all the simplicity, brightness and fun, that has become Prime ScratchCards trademark.
Prime ScratchCards is continuing to build on its position as an industry leader and has given its Design Team a strong mandate to evaluate and launch the very best new games.
“I am delighted by the quality of all the new games that we have launched this year and in particular with X&O.  We’re really setting the standard in the gaming industry at the moment. This is due in a large part to the ability and creativity of our Design Team.”  Asaf Shachaf  VP Marketing.
Since Prime ScratchCards was launched by parent company Prime Gaming, the brand has been a consistently strong performer.  The forecast for 2010 is very positive as Prime ScratchCards grows in popularity across Europe and increases its share of the online gaming market.  This success is shared by Prime Gaming’s affiliate partners, who benefit from higher revenues, and players who benefit from higher payouts.  
The reaction of players and affiliates to the new X&O game has been enthusiastic, with a high take up rate for new creatives and good response to promotional emails.

Prime ScratchCards is among other successful brands to be launched by Prime Gaming. The company’s other brands; PrimePoker, PrimeCasino, and PrimeBackgammon have experienced similar positive results during recent months.


www.primescratchcards.com



Notes to Editors
Prime Gaming is an established online gaming company which operates four of the leading online gaming brands: Prime Casino, Prime Poker, Prime Scratch Cards and Prime Backgammon. Since its foundation in 2003, the group has become one of the most successful in the industry. Its gaming brands are powered by top software providers, offering the largest selection of games all of which feature superb graphics, sound and usability.
http://www.primegaming.com
The dedicated website for Prime Gaming’s affiliates is
www.primepartners.com

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PrimeScratchCards is a leading online gaming site offering scratch cards and exciting instant win games. We make use of the latest technology and guarantee consistently high odds and payouts, attracting a loyal following amongst gamers and affiliates.