Leeza Gibbons & S.B.M.I. Launch Ambitious Campaign to Educate & Slim America Down with ZERONA

Oct. 27, 2009 - PRLog -- SANTA BARBARA, Calif. --  Chip Conk, CEO of Santa Barbara
Medical Innovations (SBMI), announced today that Emmy Award winning television
personality, entrepreneur and philanthropist Leeza Gibbons has joined with
SBMI in an alliance focused on educating and empowering people to take charge
of their health. SBMI is the exclusive distributor of the ZERONA® non-surgical
body slimming laser in the United States, Canada and Mexico.

"Our alliance with Leeza Gibbons reflects SBMI's mission to provide much more
than innovative health and beauty treatments," says Conk. "We have witnessed
positive results in thousands of people who have undergone ZERONA® body
slimming treatments. Leeza is the ideal candidate to help carry our mission
forward. Her message and example of personal empowerment is complimented by
her commitment to bettering people's lives and we know she will be a valuable
member of our team."

Conk announced that Leeza Gibbons and SBMI will host a series of special
public and media events and appearances designed to educate consumers about
ZERONA® as well as to convey her message with a focus on health and wellness
issues.

"I am always inspired by transformation, and ZERONA and SBMI are innovators in
offering the tools and technologies for people to change the way they look and
the way they feel about themselves," says Leeza. "This is an ideal partnership
for me because it offers so many opportunities to connect with people about
the things that matter most; taking charge of our health, our fitness and our
self-esteem.  ZERONA gives us a perfect way to empower ourselves to truly
transform our lives. I love telling the stories of life changing results that
produce better health and happiness"

ZERONA® has been featured on highly regarded-national television shows
including The Doctors, Nightline, EXTRA, CBS Early Show, Rachael Ray and on
numerous local television news and morning shows across the U.S. "Public
awareness of ZERONA is growing exponentially as the demand for clinically
proven, non-surgical body slimming is at an all-time high," according to Chip
Conk, CEO of SBMI. "The number of physicians and top-tier medical spas that
are offering ZERONA® is expanding greatly every month."

About SBMI:
SBMI is dedicated to bringing clinically proven, innovative health and
wellness products that are safe and effective to market. SBMI is the exclusive
North American distributor of ZERONA® the only clinically proven, non-invasive
body slimming device on the market. For more information, visit www.SBMI.com

About the Manufacturer:
Erchonia is the global leader in low-level laser healthcare applications. Over
the last 15 years Erchonia has been conducting research & development with the
world's leading physicians to advance the science of low-level lasers. Prior
to market introduction, all Erchonia lasers are proven to be safe and
effective through independent clinical trials. Currently, thousands of
Erchonia's lasers are used daily to reduce body fat, eliminate pain,
accelerate healing and treat acne. For more information, visit
www.erchonia.com