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Follow on Google News | E-Commerce Workshop to Benefit Grace Christian SchoolWorkshop to help local business owners reduce advertising costs and increase profits using the internet. All proceeds from the workshop will be donated to Grace Christian School.
By: Yancey Foster It is not uncommon for local business owners to spend their ad budget and not know if they are getting a return on their investment. They often do not understand or use keyed ads for tracking purposes. Or they throw money at “brand” or “image” advertising thinking that it must be right because Madison Avenue uses it. This workshop will teach local business owners why a customer list is crucial to their profitability, how to use Autoresponders, database management, and how to increase profits through Joint Ventures with other local business owners. Plus, it will teach them about accountable advertising. According to the Direct Marketing Association the return on investment for email marketing is estimated in 2009 to be $43.52 for every dollar spent. “Most local businesses are letting thousands of dollars slip through their fingers by ineffective advertising and by ignoring the internet. It is not unusual for a business to reduce advertising costs by up to 50% or more once they truly start using the web as a business tool.” Yancey was recently quoted as saying. To register for this workshop send email to yancey@yancey- Registration is $97. Date: Sat. October 10, 2009 Time: 0830 – 1030 Fellowship Hall, Grace Lutheran Church 1111 S. Conyer St. Visalia, Ca 93292 # # # Consultant available for speaking, workshops, marketing and coaching. Yancey Foster works with local business owners to teach them how to use the internet to increase profits and reduce advertising cost by harnessing the power of the internet. End
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