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Feuerwear® streetart bags by El Bocho
Firehose bag brand Feuerwear® and Berlin streetartist have made a limited edition of streetart bags.
El Bocho's original firehose artwork is displayed from July 1st - 31st 2009 at Berlin's streetart festival Urban Affairs extended, located at Gerichtsstrasse 65, Stattbad Wedding. In October the exclusive art bags can be purchased at www.feuerwear.com.
About El Bocho
El Bocho moved form Frankfurt am Main to Berlin few years ago and he made an artistic switch from graffiti to Street art. Professionally, as a graphic student, he creates typography and posters for public sphere. His nickname is a reminiscence of his long stay in Spain. It is a variation on his name, which in Mexican Spanish means something similar to “little donkey”
Since 2003, El Bocho has been working mostly under “Little Lucy” pseudonym. It is an amusing and funny character, which makes the Street art scene a bit more radiant. The inspiration came from “ Lucy – streets bugaboo” - 70’s TV series from Czech Republic. It is full of black humor, mostly in the scenes where Lucy takes many creative actions to bully his kitty… More on that you can find in the book “Little Lucy – the Berlin street bugaboo” , published by El Bocho, with lots of illustrations, poems and stories…
In the main, El Bocho works with big format cut outs, but he also uses stencils and lately he started to create on tiles, which can be much longer lasting alternative for the classical canvas. Parallel, he works on the new poster technique which should create a bridge between art and nature. He allows the poster paper to be influenced by the sun and precipitation, so that it can get a touch of a bit grimy surface. Than he adds the color and structure into it and again leaves the poster outside. That is how the nature takes part in preparation of the piece of art. This innovative technique put a new impulse for the Street art development and discovered totally new potential in that artistic trend.
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Feuerwear® makes bags and accessoires from recycled firehose. Every Feuerwear® product is a unique piece with its own individual story. Before their reincarnation as a bag, belt or wallet, they helped firefighters to save lives for many years.
The Feuerwear® concept is rooted in a mission to recycle material and create green, eco friendly fashion products. All products are shipped using the low-emission and energy efficient GoGreen logistics solutions of DHL. The carbon dioxide (CO2) produced by the transportation is reduced to a minimum. All production is done in Europe in small family-run shops with fair working conditions and wages.
In 2005 Martin Klüsener founded Feuerwear® working in the basement of his parents’ house. Now, the Feuerwear® product range meets every need from messenger bags to laptops sleeves to wallets, and is sold in more than 80 shops in 11 countries on 3 continents.