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Follow on Google News | Unique tenant amenity sets 499 Park Avenue apart from the competition as new art exhibit opensThe lobby gallery at the I.M.Pei designed office tower opens new art exhibit, sponsored by international real estate firm, Hines. In today's competitive market, art in a commercial venue offers a unique way to support marketing and leasing efforts.
By: Dorothy Solomon, DSA Fine Arts Ltd. It provides tenants and visitors with an inviting and dynamic display of traditional and digital prints, small wood sculpture and drawings to enjoy and contemplate as they pass through the lobby. Each artist uses color, patterns, archetypal symbols and forms to explore cross-cultural and universal themes. The contrasting elements, yet parallel approach to their work, are in perfect counterpoint. In an essay for the exhibition catalog, Steven Alexander, painter and Associate Professor of Art at Marywood University, writes: "The title of the exhibition "CrossCurrents" Dorothy Solomon, art consultant and President of DSA Fine Arts, curated the exhibit, the second in a series of three for 2009. DSA Fine Arts provides a full range of art consulting and other fine art services, including art acquisition and collection management programs, art exhibitions and events to corporate clients and private collectors. All works in the exhibition are for sale. Hines is a privately owned real estate firm involved in real estate investment, development and property management worldwide. The firm's historical and current portfolio of projects that are underway, completed, acquired and managed for third parties includes more than 1,100 properties representing approximately 454 million square feet of office, residential, mixed-use, industrial, hotel, medical and sports facilities, as well as large, master-planned communites and land developments. With offices in more than 100 cities in 17 countries, and controlled assets valued at approximately $25.8 billion, Hines is one of the largest real estate organizations in the world. It supports local cultural activities as an expression of ongoing commitment to excellence in the visual arts and architecture. Hines is hosting a gala opening reception at The Lobby Gallery on July 21, 2009 from 5:30 to 7:30 P.M. # # # About DSA Fine Arts: DSA provides a full range of art consulting services to the business community. Dorothy Solomon, President and Founder, is one of the pioneers in the industry. Since 1974, she has worked with top executives from diverse industries, helping them define, design, implement, manage, and maintain their corporate art programs and achieve their business objectives in a cost-effective and timely manner. Over the years DSA has collaborated with some of the nation's top architects and designers on projects ranging from 1,000 to 250,000 square feet, creating customized art programs for each client. From healthcare to hospitality— Committed to excellence at all levels, we personally oversee each project from concept to completion, ensuring that it is of the highest quality, delivered on time and within budget. End
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