Virtual World user accounts approach 600m globally

July 16, 2009 - PRLog -- Kids might not like or use Twitter, but they sure like virtual worlds.

KZero, a leading consulting and analytics company serving the virtual worlds and virtual goods market has just released its quarterly research on total registered accounts.

On an overall basis, including estimates, total registered accounts in the virtual worlds sector totalled 579m in Q2 2009. This is an increase of 38.6% from Q1, with a total reg accs number of 417m.

Virtual worlds leading this growth include Poptropica, Habbo, Stardoll and WeeWorld. Full insight into this research can be found here:

http://www.kzero.co.uk/blog/?p=2793

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KZero is a virtual worlds/goods consultancy. We are specialists in connecting real worlds brands and companies with the residents and environments of virtual worlds. Since 2006 we have been examining and assessing the drivers affecting virtual world adoption and the marketing opportunities presented by the metaverse.