Collegiate Real Estate Services Group set to attend ACUHO-I Annual Meeting

Collegiate Real Estate Services Group's management and marketing teams will be attending the 2009 ACUHO-I Annual Meeting.
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July 7, 2009 - PRLog -- Collegiate Real Estate Services Group will be attending the Association of College and University Housing Officers’ Annual Meeting in Baltimore, Maryland June 27th through June 30th. Collegiate Real Estate Services Group’s Senior Vice President of Management, Cole Heard, and Director of Marketing, Heidi Vaughn, will be representing Collegiate. Ms. Heard and Ms. Vaughn will be speaking with housing officials in attendance about Collegiate’s new management and marketing initiatives, including the recent technological advancements launched at the Collegiate properties.  These new initiatives include touch screen leasing kiosks, paperless accounting procedures, and new website capabilities.

Ms. Heard explained the need for these technology upgrades at student housing properties, “As student housing operators and developers, Collegiate has been able to research students throughout the nation. We’ve found that students want convenience when they lease an apartment, whether they live on-campus or off”. Ms. Heard emphasizes the need for an interactive property website as the most important marketing tool in student housing. Collegiate recently launched their new website ( and has seen a 13% increase in phone traffic over last year’s leasing trends.

In addition to these new marketing tools, Ms. Heard will discuss new residence life programs that are being launched at universities and colleges. Ms. Heard spent the first half of her career in on-campus housing and believes that the on-campus community is a great resource to determine new residence life programs and property procedures. “We view all of our properties as an extension of the partnering university or college. As a result, we want to have creative residence life programs that focus on the institution’s residence life mission.”

About Collegiate Real Estate Services Group: Collegiate Real Estate Services Group was formed in 2001 by industry leader Rafael Figueroa. Mr. Figueroa is considered one of the pioneers of the modern student housing industry from his work developing the current public/private venture model used by various universities and developers today. Since its inception, Collegiate has grown to be one of the most well-respected and experienced operators, developers, contractors, and consultants of on- and off-campus housing in the nation. Collegiate strives to deliver “Fresh” student living concepts to universities, institutional clients, and private investors through expertise, technology, and operational efficiencies. Service offerings include: Development Services, Finance Coordination, Design Build, Acquisition Services, Feasibility Studies, Operational Consulting, Due Diligence, Retail Consulting, Master Planning, Program Management, Physical Plant Management and Property Management.

For more information about Collegiate Real Estate Services Group, please visit the firm’s website at or contact our Director of Business Development, Christina Aclin, at 972.759.1627 or

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Collegiate Real Estate Services Group (CRESG) is one of the most well-respected and experienced student housing firms in the nation. CRESG provides management, development, and construction for on- and off-campus student housing.
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