Pure Fish Oil by Nordic Naturals Helps Polluted Fish Problem

April 28, 2009 - PRLog -- Watsonville, CA – Pure fish oil by research driven, Nordic Naturals, is offering a pharmaceutical grade solution to the polluted fish problem that has robbed American diets of vital essential fatty acids.  Volumes of scientific research leave no doubt that pure fish oil (http://www.nordicnaturals.com) is an excellent source of essential fatty acids which helps support a healthy brain, a healthy heart, a healthy immune system, healthy joint movement, healthy kidney, balanced mood, longevity and more.  Unfortunately, research has also found that fish, whether from lakes, streams or the ocean, are polluted with mercury, PCBs, dioxins, and other toxins, leaving consumers with a problem of how to get pure fish oil for their essential fatty acids.

"Having been born and raised in Arctic Norway where the fishing industry is a crucial part of both commerce and academia, I was aware of the importance of pure essential fatty acids in the diet.  I recognized the lack of fish oils in the United States when I arrived here 20 years ago which motivated me to offer pure fish oil," says Joar Opheim, BS, MBA, and founder of award winning Nordic Naturals (http://www.nordicnaturals.com/en/About_Nordic_Naturals/Co...).
“I started with the fundamental goal of advancing the overall quality of fish oils, by developing new technologies for improving taste, purity, and the molecular structure of the oils.  As the world’s food supply became increasingly polluted, I saw the need for an improved molecular distilling technology that not only guarantees the removal of potential heavy metals (mercury, lead, etc.), PBCs, dioxins, etc. but also yielded absolutely zero trans fats thus providing pure fish oil,”  continues Opheim.
Nordic Naturals’ multi-patented distilling process uses very low heat. An ultra short residence in the distilling process is used to ensure positively no damage to the fish oil.  A final enzyme process is applied to ensure a completely repeat free (burp free) pure fish oil product.  An example of Nordic Naturals' distilling results, is the dioxin level that is documented to be less than 0.4 particles per trillion which is estimated to be the lowest in the world.  For more information on environmental toxins visit  http://www.omega-research.com/researchview.php?ID=75&RETU...
To further alleviate worries of not getting pure fish oil, Nordic Naturals uses only wild fish (arctic cod, sardines, and anchovies), that are low on the food chain to minimize potential impurities.  These fish are also naturally high in essential fatty acids.
One further test any individual can do to confirm Nordic Naturals’ pure fish oil, is to visit to the International Fish Oil Standard (IFOS) website. IFOS is administered by a third party independent laboratory that is not in the fish oil manufacturing or selling business. They have by far the strictest testing and requirements to qualify as pharmaceutical grade fish oil and they publish the 5 star fish oil test results on the internet for everyone to see at http://www.ifosprogram.com/IFOS/default.aspx.

Pure fish oil (http://www.nordicnaturals.com) manufacturer, Nordic Naturals Inc., is the leader in omega-3 fish oils and EFA blends with exceptional taste, freshness, and purity level. The company has over 150 different fish oil products, including liquids, soft gels, and children's chewables. Having received many awards for taste and quality, Nordic Naturals scored highest in Norwegian quality tests coordinated by the Norwegian magazine “Mat og Helse” in the areas of freshness, purity and concentration. Also, the company was recently named the “Top-Rated Supplement Brand” by the 2008 ConsumerLab.com Survey of Vitamin and Supplement Users, receiving two recognitions, #1 Rated Health Food Store Brand for Consumer Satisfaction and #1 Rated Overall Brand for Consumer Satisfaction.

Media contact:
sharilhindman1@comcast.net
Shari Hindman

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Pure fish oil (http://www.nordicnaturals.com) manufacturer, Nordic Naturals Inc., is the leader in omega-3 fish oils and EFA blends with exceptional taste, freshness, and purity level. The company has over 150 different fish oil products.