Atlanta's First Craft Beer Store to Open in Midtown

Atlanta’s first craft beer store is set to open April 2. Hop City Craft Beer & Wine will carry nearly 1,000 unique beer brands and more than 600 varieties of wine. The store also will offer home brewing books, ingredients and equipment.
By: PR Expenonential
 
March 26, 2009 - PRLog -- Atlanta’s First Craft Beer Store to Open In Midtown
Hop City Craft Beer & Wine to offer thousands of unique brands of beer, wine

ATLANTA (April 2, 2009) – Atlanta’s first craft beer store is set to open April 2 in the revitalized West Midtown area.

Hop City Craft Beer & Wine will carry nearly 1,000 unique beer brands, including hard-to-find craft beer, and more than 600 varieties of wine.  The store also will offer home brewing books, ingredients and equipment; Hop City-branded merchandise, drink and stemware; and gift packaging for both wine and beer purchases.

Hop City is located in the Brickworks on Marietta Street near the intersection of Howell Mill Rd. and is the latest opening in the city’s revitalized West Midtown area. The area includes restaurants like Food Studio and 5 Seasons Westside, coffee shops such as Octane, art galleries, and other popular retail.  
“Hop City is for people like me who are passionate about beer and wine, is looking for hard-to-find craft beers, or needs to talk to beer and wine experts about their purchases,” said Kraig Torres, owner. “And the location is perfect.  The intersection of Howell Mill Road and Marietta Street is on the cusp of becoming Atlanta's "beer mecca" with Five Seasons Brewing, Octane Coffee Bar, and Hop City Craft Beer and Wine. We are part of the area’s evolution that could make it the next Virginia Highlands.”

The store is opening at a time when craft beer sales are growing.  While overall beer sales have been flat in the United States over the past decade, the craft beer industry has grown 12 percent per year, on average. In 2000, there were fewer than 800 microbreweries in the United States.  In 2007 there were 463, including three in the Atlanta area (Sweetwater, Atlanta Brewing Company and Terrapin Brewing). In 2007, craft beer sales totaled $5.7 billion and accounted for 5.9% of the total domestic beer sales.

To celebrate its launch, Hop City is hosting a Grand Opening party next door to the store at 5 Seasons Westside on Thursday, April 2, from 6-9 pm.  More than 10 national and local brewers are slated to be on-hand to debut their seasonal beers or to talk to guests about their beer and home-brewing questions.  

For more information about Hop City Craft Beer & Wine, please visit www.hopcitybeer.com


About Hop City
Hop City Craft Beer & Wine is Atlanta's first craft beer and wine store.  Hop City carries almost 1,000 unique beer brands, including hard-to-find craft beer, and more than 600 varieties of wine.  The store also offers home brewing books, ingredients and equipment; Hop City-branded merchandise, drink and stemware; and gift packaging for both wine and beer purchases.  Hop City features beer and wine experts who are ready to help customers match their purchase to a specific food or meal or simply choose the beer or wine that is right for them. Customers can join the loyalty club, Hop City Express, and enjoy discounts on every purchase.
Hop City is located in West Midtown at the Brickworks, one of Atlanta’s hottest locations. The area includes restaurants like Food Studio and 5 Seasons Westside, coffee shops such as Octane, art galleries, and other popular retail.  Hop City is located at 1000 Marietta St. at the intersection of Howell Mill Rd. and next to 5 Seasons Westside.  

CONTACT:
Nelson Mumma Jr.
404.242.1450
mummas@comcast.net
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Source:PR Expenonential
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Tags:Beer, Craft Beer, Wine, Homebrewing, Draft Beer, Atlanta
Industry:Retail, Lifestyle, Food
Location:Atlanta - Georgia - United States
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