News By Tag * Event Marketing * African-american Sororoties * African American Fraternities * Black History Month * Rite Aid * More Tags... Industry News News By Location Country(s) Industry News
| African-American Sororities and RiteAid team up to support Black History MonthOn February 22nd, N2 Greek, a provider of African-American Greek paraphernalia, hosted a large scale fashion show and party stroll competition in Carson, CA. The CosPro agency passed out 2,000 RITEAID gift bags filled with Beauty products.
The purpose of the N2Greek Fashion Show and Party Stroll Competition was to commemorate the impact of historically black fraternities and sororities on African American history. Members of nine organizations participated in the fashion show. The sororities displayed their pride in their organization through a combination of dance and traditional stepping in the Party Stroll Competition. The N2Greek Fashion Show and Party Stroll Competition reached thousands of college educated professionals, members of the organizations, and their families. The crowd loved the gift bags which included samples of Jergens Original Lotion, Just for Me Oil Moisturizing Lotion, Softsoap, Blue Star Ointment, Smooth ‘N Shine hair products, and Soft Crème Extra Care Healing Hand Cream. Ten of the 2,000 bags also contained winning cards entitling the recipient to a $100 Rite Aid Gift Card. The bags are part of an annual RITE AID sampling program that Cosmetic Promotions facilitates for RITEAID in 5 major African American Markets. The company also has similar Hispanic and Teen Sampling programs. Cosmetic Promotions Inc is a marketing company that is celebrating 20 years in business this year. The company specializes in target marketing programs for mass beauty brands at drug and mass retailers. This program is totally paid for by the suppliers and is completely turn-key for the chain. For more information on how to increase sales at your chain or for your product, contact Kristin Bocox at 972-228-0074 or kristin@cosmeticpromotions.com or go to their website: www.cosproagency.com. # # # We are the only marketing company dedicated to improving the beauty sales at mass retailers and we handle everything from in-store demonstrations to complete ad campaigns, signage and marketing plans. End
|
| ||||||||||||||||||||||||||||||||||||||||||||