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Follow on Google News | World Television's BRAVE nominated for prestigious IVCA AwardFilm nominated in 'Best Direction' category of celebrated European competition.
By: World Television Aimed at Shire employees, BRAVE offers glimpses into the lives of three patients with the type of life-altering conditions that Shire strives to help and challenges staff to be as brave them. The film forms part of a wider branding campaign designed to communicate who Shire is, what it stands for and what differentiates it as a company. As part of its targeted video strategy, World Television is also producing ongoing BRAVE stories from employees around the globe - for distribution on the Shire intranet - and patient case studies. Executive Producer at World Television, Tim May, says: "It has been very rewarding to work so closely with the team at Shire. Thanks to their willingness to take creative risks, and to the incredible openness and generosity of the patients and their families, I believe our director Steve Judge has been able to deliver a very human, very effective film." The IVCA is an independent and not-for-profit professional body promoting best practise within the UK’s corporate and public sector communications industry. This year’s Awards will be held in London at the Grosvenor House Hotel on 27 March. # # # World Television is one of the world’s leading video communications agencies meeting the needs of IR, PR, marketing and internal communications professionals. The company offers a fully integrated service supporting the delivery of video solutions that add measurable business value. Since 1991 World Television has built its client base to include over 450 of the world's largest companies and organisations. World Television is headquartered in London and employs over 125 media, production and online video specialists across its offices in London, Frankfurt, Geneva, Madrid, Stockholm and Zurich. www.world-television.com www.channelplayer.tv www.videonewsmanager.com End
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