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Disastrous Times for the Copier Industry?
British companies selling and leasing Japanese manufactured goods have been forced to up their prices after negative GBP to Euro and Euro to Yen exchange rate trends worsen, forcing an increase in cost prices.
By: Jennifer Chilton
The cost price increase includes all genuine parts and toner supplied by the photocopier manufacturers. This means businesses offering leasing of copiers are suddenly seeing substantially increased costs to replace toner and service these devices. Some companies might be tempted to use sub-standard parts and toner to try to keep costs down. Many of the parts and toners that are not genuine brands are manufactured outside Japan and so do not have the same problems of negative exchange rate trends. These products therefore remain cheap to purchase. However, most reputable and reliable photocopier companies would only ever use genuine parts and toner. Non-genuine parts and toner can not only make the manufacturer's warranty invalid but are often of sub-standard quality meaning that the prints they create are of a poor standard and they may ruin the device or decrease its lifespan.
The cost price increases leave photocopier companies in a difficult position. Although some of the increases have been absorbed by the big manufacturers, it still leaves the authorised dealers with limited options, none of which are very appealing. The first option would be to buy non-genuine parts and toner to keep costs down, which most good companies would not even consider doing. The second option would be to cut costs in other areas, such as reducing the number of servicing engineers, which would mean the customer would receive sub-standard servicing on their machine, with much slower response times. The last option which many businesses are being forced into, having no other options left, is to pass a percentage of the price increases over to their customers.
Increasing prices for customers is something that most businesses would try extremely hard to avoid. With the ever changing financial climate businesses are finding that this is exactly what they have to do, which, at a time when many businesses are struggling, losing more customers over the price increases could be disastrous.
What effects do you think this could have on our economy? Any other comments? Feel free to contact us with any thoughts or questions. Or visit http://www.canoncopiers.co.uk for more information.
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About canon copiers: can supply and maintain a range of photocopiers and multifunctional devices. To find out more information and discuss the possible disastrous effects the economy is having on the photocopier industry visit http://www.canoncopiers.co.uk/
Page Updated Last on: Mar 23, 2009