EduSports Launches, SOAR™ – India’s First Integrated School Sports Management Program.

•SOAR is India’s First Integrated School Sports Management Platform and helps schools offer Holistic Education through Sports.
 
Feb. 4, 2009 - PRLog -- Bangalore: EduSports, a group company of SportzVillage, announced the launch of SOAR™ - India’s first Integrated School Sports Management Platform. The SOAR program has been designed by a distinguished panel of advisors comprising leading sports personalities, educationists, psychologists and other professionals to help Schools all over the country meet the demands for high quality Holistic Education.

EduSports’ SOAR platform has close to a dozen modules specifically designed to address the critical needs of Schools, Physical Education Teachers, Parents and Students for a 360 degree, high quality sporting experience within the School Campuses. Some of the key modules within the SOAR ™ include – School Sports Infrastructure Assessment & Enhancement, Physical Education & Sports Curriculum Design, Training & Certification of PE Teachers & Coaches, Health & Fitness Advice to Students & School Sports Teams, Sporting Talent Spotting & Grooming, After School Programs & Coaching Camps, Sports Celebrity Interactions, Good Parenting for Sports, Education through Sports, and On-Demand Sports Content & School Sports Communities.

Reacting to the announcement, Mr. V. Bhaskaran, the Captain of the 1980 Olympic Gold Medal winning Indian Hockey Team, said “This is a major step in the right direction. I am excited to see that EduSports has taken the initiative to bring a high quality sports experience straight into the School campuses. Developing a strong sporting culture is the first step towards developing sporting excellence and there is no better place to start than the Schools. Schools have traditionally suffered from poor Sports infrastructure and sporting know-how because of the lack of importance attached to sports in the Schools. I am sure that a Curriculum based Integrated School Sports Management Program such as SOAR will make a big difference to not only the millions of School going children but also to Sports in India.”

Explaining the rationale for the launch of SOAR, Mr. Saumil Majumdar, Co-founder and CEO, EduSports said “Sports can play a major role, especially in the formative years of life, in developing the skills required for a successful and purposeful life. In addition to ensuring






student’s health & fitness, Sports also fosters life skills such as team spirit, interpersonal skills, confidence, self esteem, right attitude, time management and the ability to persevere. Unlike the western countries, Sports have traditionally taken a backseat in the Schools in India especially when compared to the academics. There is a dire need for a scientific, curriculum driven sports and Physical Education program in line with the other academic subjects. In addition, Parents, Teachers and Coaches need to be aware of all the possibilities and holistic ways of shaping young minds through the medium of Sports. EduSports SOAR platform bridges this gap and brings a scientifically designed holistic Sports experience to the K-12 Schools, Parents, and Teachers.”

EduSports has already introduced the SOAR platform in some of the leading schools across the country, and the initial response in the pilot phase has been very positive. Mr. Chinnappa, Correspondent of Daffodils School in Bangalore, says “We have partnered with EduSports to implement the Sports Management Program at Daffodils in a phased manner. In the initial phase of our work, the response from the students, parents and the sports teachers has been very encouraging. At Daffodils we believe in empowering our students with key life skills by enhancing their sports skills, and we are excited with the possibilities that exist for this endeavor in this partnership with EduSports.”

SOAR™ will be implemented at School campuses, tightly integrated with the Academic Curriculum and will seek to promote holistic education through sports.  Talent Spotting in schools for popular sports like Cricket, Soccer, Basketball, and Tennis will also be part of the core offering from SOAR. Advanced Coaching for School Sports Teams and top flight School talent will also be provided. EduSports plans to implement SOAR in over 1,000 schools in the next two years, revolutionizing the School Sports scenario in the country.

About EduSports:

EduSports, a group company of SportzVillage, is India’s First and Only Private Initiative providing Integrated Sports Management Services to Schools. EduSports working with Schools all over the country helping them fulfill the dreams of millions of school going children for high quality, Holistic Education. EduSports’ pioneering “Integrated School Sports Management Platform”, SOARTM, has been designed by a distinguished Advisory Panel comprising leading Sports Personalities, Psychologists, Educationists, and Professionals specifically for the K-12 Schools and Colleges.

About SportzVillage:

SportzVillage is India’s leading Sports Consulting and Management Services firm. Over last five years, SportzVillage has built an ecosystem of relationships across associations, media, sponsors, schools and sports lovers. SportzVillage has presence in seven cities across India. Its business includes Sports Marketing and Events, School Sports, Sports Infrastructure Services, New Media in Sports and Sports Ticketing. The company is promoted by the alumni of IIT / IIM / INSEAD with significant work experience across organizations like Wipro, KPMG, HCL, Schlumberger, Philips and IBM.


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