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Brothersoft launches PPD to help software promotion
Brothersoft, a leading software download portal, today announced its new software promotion service called Pay-Per-Download.
By: Jerry Little
"We want to help our members promote their software products more easier and effective than ever. PPD service makes their softwares quickly reach the people who are looking for what they need. It will help our partners and providers with more downloads and more impressions, another way for branding purpose." Said Sarah, the product manager of PPD service, Brothersoft.com. She continued,"We will promote our PPD system through various channels and networks, to help our PPD user increase software downloads and promotions."
The PPD servive is similar to Google adwords systerm, which is a popular advertise systerm. Custormers bid for their keywords and their Ads shown when people make relevant keywords search. Brothersoft PPD users choose keywords for their software listed in Brothersoft.com and bid for the ranks among the five AD placements in PPD systerm. When people search on Brothersoft.com using one of those keywords, the software may appear above or beside normal search result, which will easily lead into downloads or views when the software is the type needed.
"Brothersoft PPD service is amazing."Said Eric, marketing manager of IE7pro, a famous IE7 plugin. "The number of downloads increased by 600% in Brothersoft, more than 3000 downloads per day now. It works more than I have imagined before. Now I believe Brothersoft PPD service is a nice choice for our software promotion here."
Sarah told that all the members in Brothersoft author group may join the PPD systerm from now on. She also said that because the service is quite new among other software download sites, they need suggestion and improvement for better service.
BrotherSoft.com, established in 2002, now ranks among the top sites where people can download freeware and shareware. It now has 30,000,000 unique visitors and generates 15,000,000 downloads per month.
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Brothersoft.com, established in 2002, now ranks among the top sites where people can download freeware and shareware. It now has 30,000,000 unique visitors and generates 15,000,000 downloads per month.