East Bay Area - Affinity Medical Group Recognized For Fourth Consecutive Year By IHA

Affinity Medical Group was recently recognized for the fourth consecutive year by the IHA as a best overall performer on important health care quality measures, including preventive and chronic care management, use of information technology and more.
By: Melanie Haase, Affinity Medical Group
 
 
IHA celebrates Affinity Medical Group recognition for health care quality
IHA celebrates Affinity Medical Group recognition for health care quality
 
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Nov. 16, 2008 - PRLog -- CONTACT:         
Melanie Haase, Affinity Medical Group
mel@MHmarketing.com
415-381-1875

EAST BAY AREA - AFFINITY MEDICAL GROUP RECOGNIZED FOR FOURTH CONSECUTIVE YEAR BY INTEGRATED HEALTHCARE ASSOCIATION  

PINOLE, CA – November 14, 2008 – East Bay California’s Affinity Medical Group was recently recognized for the fourth consecutive year by the Integrated Healthcare Association (IHA) as a best overall performer on important health care quality measures. These measures include preventive care and chronic care management, patient satisfaction, and use of information technology to support safer care.

Affinity Medical Group was compared with 235 California physician groups who participated in the IHA's Pay for Performance (P4P) program, the largest non-governmental physician incentive program in the United States. These groups include approximately 40,000 physicians who care for more than 11 million individuals.

"Affinity providers and offices are committed to excellence in clinical quality and patient experience," said William Sellman MD, Affinity's Director of Performance Improvement. "We are proving that the collaborative teamwork of small office practices can be highly effective."

Since the inception of the IHA's P4P program, there have been significant across-the-board improvements by California physician groups on clinical care measures, as well as increased use of information technology for activities such as prescribing, monitoring lab results, preventive and chronic care reminders, and electronic messaging.

Details about top performing California medical groups are posted on the IHA website at www.iha.org. Specific Medical Group Report Card results can also be found on the California Office of the Patient Advocate website, http://opa.ca.gov.

About Affinity Medical Group
Affinity Medical Group is an East Bay medical group that links over 600 independently practicing physicians in Alameda County and Contra Costa County. They serve over 45,000 members in most major HMO and Medicare plans. Their website is http://www.affinitymd.com.
           
About The Integrated Healthcare Association (IHA)
The Integrated Healthcare Association (IHA) is a statewide leadership group that promotes quality improvement, accountability, and affordability of health care in California.  IHA membership includes major health plans, physician groups, and hospital systems, plus academic, consumer, purchaser, pharmaceutical and technology representatives. Their website is http://www.iha.org.

For more information, or to schedule an interview with William Sellman MD, please contact Melanie Haase, Affinity Medical Group, email: mel@MHmarketing.com or phone: 415-381-1875.

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Affinity Medical Group is an East Bay Area group that links over 600 independently practicing physicians in Alameda County and Contra Costa County. They serve over 45,000 members in most major HMO and Medicare plans. Their website is www.affinitymd.com.
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