MAIGERIE Dubai - Designer Swimwear & Lingerie Trade Show
MAIGERIE – Is made up of two Parts MAI - from the French word "Maillot" it means Swimwear and the Second part GERIE - from the word "Lingerie" and hence the name MAIGERIE is Swimwear & Lingerie; a new name for a brand new show.
Maigerie Exhibitors present finished products in the following category: Swimwear & Beachwear, Lingerie, Sleepwear & Loungewear, Daywear, Hosiery, Maternity & Nursing, Shape wear, Men's Underwear and Accessories.
We are making sure that all participating brands are of the high end celebrities that are coming to Middle East for the first time; our selection process determines the quality of our visitors and we are making sure that we are right on top the very first time.
Visitors expected demographics are 35% Multi Brand Store Managers, 20% Store Owners and 30% Fashion Industry Investors. This exhibition is For Trade Visitors Only, however the general public is keen to peek into MAIGERIE’s halls to learn about brands they may have seen but never owned before.
MAIGERIE Expo extensive marketing campaign starts in October, throughout the Middle East, Europe, and North & South America; print advertising in several major fashion magazines, as well as interviews with Broadcasted Media (TV - Online) and Local Radio.
Maigerie Selected Visitor Invitations go to High Net-worth Trade Professionals, Business & Retail Store Owners from the Emirates and Gulf countries Saudi Arabia, Kuwait, Qatar, Oman, Bahrain even from countries far as Egypt, Jordan & Lebanon, Diplomatic Missions in the United Arab Emirates – Embassies & Consulates, as well as local and international press mainly French, Italian, Spanish, and north America news editors.
Domestically 5000 Personal Card Invitations are sent to:
• Decision Makers & Professional Trade Buyers
• Departmental Stores
• Distributors, Wholesalers & Re-exporters
• Haute Couture Boutiques
• Lingerie & Swimwear Designers
• Lingerie & Swimwear Industry Publications
• Lingerie/Beachwear & Men’s Wear Outlets
• Multi-product Outlets
• Procurement Experts
• Retail Investors & Entrepreneurs
• Specialist Chains
• Super Markets
• Trade Associations
About the Venue
The location of the venue strategically helps with the domestic promotion; we have by far the best spot in town. The Madinat Jumeirah Arena is situated in the heart of new Dubai, inter linked with a 5 Star hotel and a multi-international brands Mall; only 3 mints walk from the very famous Burj Al Arab, the 7 Stars hotel. The Madinat Arena is an integral part of a world class destination. Built Around a large lagoon, the Madinat Arena is designed in the style of an old fortress. The lagoon is encircled by a citadel of monumental proportions – a haven of luxurious grand boutique hotel properties, 41 restaurants, retail and Talise Spa. Within the Arena, a portable seating system, fixed upper gallery & VIP seating.
Why Dubai ?
Spring & Summer season in Dubai is all year weather, making it a perfect destination for water sports and beach lovers – The Palm Islands, The World Islands, The water front malls and the Creek are some of Dubai’s most visited places. The culture is brought up with passion to posses the top brands, the best quality and the most glamorous fashion by all means, The majority high net worth families that reside in Dubai come from all over the world, the Wealthy travelers and businesses that call Dubai their second home away from home enjoy the rich Shopping Malls that give your international brand a window to the most liberal and diversified demographics of the oil rich Middle East - whilst the search for new art and design reflects on the architecture of the city the fashionable quality reflects on the residents in all aspects of their life.
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