Brandon Connell Works With News Networks To Expose Online Defamation

May 18, 2008 - PRLog -- Online reputation has not always been a widely known issue. It still is not at this time. Brandon Connell has been in the search engine optimization business for years and runs a reputation management branch as well.

“We have been in business with for awhile and we see new competition pop up all the time. Some of the reputation management companies out there are using unethical and sometimes mob-like techniques to help their paying clients, and that's a problem” says Brandon.

“When you are hired to handle someones reputation management you should be responsible and post quality content on the internet. When you start to intimidate other people in order to get them to remove information then you are no better than the person who posted it in the first place.”

“We started out providing the service with RankRover which is our main SEO company. Then we decided that the online reputation management service needed it's own branch so we started BadPressRemoval.org”.

Online reputation management is the process of controlling the content that your potential customers or employers see. It has become a major marketing tactic because business competitors or even ex-girlfriends can easily damage your reputation and get away with it. Safe harbor laws allow anonymous posting even if that text contains slanderous material, and you cannot sue the website that publishes it.

“Our clients vary. Occasionally we end up with a client that is actually guilty, and we become the victim ourselves, however many of them are simply victims of a bad relationship or competition posting fake reviews in order to slow your business to a halt. The major problem is that until people understand that they themselves can end up a victim that cannot get the material removed from the website, they will not get it. We have come across issues where peoples underage children have ended up on some of these websites along with their physical address and phone number. Then the matter becomes an issue of protecting your child. On top of that, some of the offending websites are clearly using spamming techniques such as keyword stuffing, excessive use of meta tags, duplicate content on multiple subdomains and URL's, allowing search results to get indexed by search engine spiders, and the list goes on. While it is against Google rules, they still allow it!”

While it may be legal today, people are starting to see how the operation works. People in power are becoming victims every day and taking notice which as history shows will call for change.

“Free speech should not be regulated. However, we have defamation laws in place and they should extend to the internet”, says Brandon.

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Brandon Connell is currently working with major news networks to expose the true nature of online reputation management. He is an independent seo consultant that provides ethical white hat seo knowledge to corporations, celebrities, and small businesses.

Website: www.badpressremoval.org