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Follow on Google News | Koncept Analytics Report on Global Chewing Gum MarketThe report analyses the global confectionery market and the various segments of the confectionery market – chocolate, chewing gum and candies. It assesses the fragmented confectionery market and the potential opportunities in this market.
One of the major factors driving high growth in the chewing gum industry is higher consumption of sugar-free gums that is growing 4% above the overall growth of chewing gum markets globally. Another chewing gum category – the well being category (based upon functional items offering health and wellness benefits) is posting 15% annual growth and is presently undergoing a round of innovation. The global chewing gum industry is a duopoly market with Wrigley and Cadbury’s controlling more than 60% of the market share. Wrigley is the market leader globally, but Cadbury’s is posing significant threats to the dominance of Wrigley with the recent launch of its powerful brand Trident in the UK market. The report broadly includes the following Charts Segment share of the global confectionery market – 2006 Growth in confectionery segments: Chocolate, Candy & Gum - 2006 Share of major players in the global confectionery market - 2006 Market size of the global chewing gum industry: 2001- 2006 Break-up of chewing gum market by region: 2001- 2006 Share of major players in the global chewing gum industry: 2006 European chewing gum market – Cadbury’s share: 2006 Global chewing gum market forecast: 2007-10 Sales Breakdown by Distribution Channels - Wrigley Revenue Contribution by Product – Cadbury Sales Breakdown by Distribution Channels – Hershey Tables Major Brands – Wrigley Major Brands – Cadbury Major Brands – Hershey For more information, please visit http://www.konceptanalytics.com/ To know more about us http://www.konceptanalytics.com # # # About Koncept Analytics: Koncept Analytics, founded in 2005, works with the clients in developing an understanding of the various industries – segments and sub-segments, companies, competitors and suppliers. Koncept specializes in bringing a clear thinking on various industry verticals including telecommunications, healthcare, technology, real estate, retail, logistics and media. Major coverage areas include North America, Europe, Middle East and Asia. End
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