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Successful Mom Entrepreneur Shapes Up Business for Stroller Season
Amy Long, creator of innovative Secure2Me Clip-On Baby Blanket, gears up for busy summer season with new products for moms on the go with their babies
By: Secure2Me, LLC
After testing seventy different clips, six potential designs and two hundred yards of easy-care fabrics, Long created the Secure2Me blanket and knew she was onto something when strangers started asking where they could get a blanket like hers.
Now, Long’s light bulb moment has turned into a booming business that has her working overtime to keep up with the demand. Long says, "Our tremendous growth in the last year has completely changed our daily operations requiring us to add a fulfillment center and increase production significantly. We’re introducing new lightweight blankets for warmer weather and we’re ramping up inventory on our Eclipse Solarveil Sun Protection Blankets after quickly selling out last summer.”
Long attributes the popularity of stroller-workouts like Strollercise and StrollerFIT to the rise in sales of her stay-put blankets. "I used to have to stop many times during my stroller workout class to retrieve my daughter's blanket. Now, with the Secure2Me Blanket clipped onto the stroller, I can focus on my workout knowing my baby will stay covered and comfortable"
Secure2Me Blankets are the first stay-put blankets that work easily with strollers, swings, car seats and even as a nursing cover. The Secure2Me Eclipse Solarveil Sun Protection Blanket offers chemical-free sun protection for babies by blocking 95% of the sun’s harmful UV rays. Over twenty five retailers carry the blankets, including Amazon.com and Long’s own website, http://www.secure2me.com
For more information on:
Secure2Me Blanket, visit http://www.Secure2Me.com
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Founded by the mother of three, Secure2Me, LLC was incorporated in 2006 with the goal of providing a posh, stylish blanket that secures to all of baby’s special gear, at home and on the go. Utilizing the most luxurious fabrics in classic colors and mommy-friendly prints, Secure2Me, LLC creates boutique-quality blankets that are functional and fashionable.
Each corner of the uniquely shaped Secure2Me Blanket features a finger-friendly, clip ensuring the blanket stays on baby and off the ground!