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Follow on Google News | Profiles of Five Fast Growing Nonwovens ProducerFive major nonwovens producers—Finland-based Ahlstrom, USA-based Kimberly-Clark, Denmark-based Fibertex, Israel-based Avgol and Czech Republic-based Pegas Nonwovens
By: Sunil Nair Five major nonwovens producers—Finland- Various growth strategies have been adopted by the five companies, including expanding existing capacities, undertaking research and development, making acquisitions, diversifying, and expanding internationally. Interestingly, the emphasis placed on each strategy depends on a company’s stage of development. Ahlstrom, for example—having already established a wide product portfolio and a large manufacturing base—has followed an aggressive strategy of international expansion in recent years. Its acquisition activity has focused mainly on setting up factories and sales offices in established Western markets although it has recently set up production facilities in Brazil, China and South Korea. Kimberly-Clark, by contrast, has generated growth by developing and establishing brands and patents and by investing in research and development. For the future, however, it is focusing on the fast growing BRICIT (Brazil, Russia, India, China, Indonesia and Turkey) countries, the Americas and parts of Asia. Fibertex diversified in the 1970s from the manufacture of needlepunch nonwovens to geotextiles and nonwovens for household textiles. In the 1980s and 1990s it expanded by setting up several new production facilities in Denmark. Since 2003 it has expanded into low cost locations abroad by building facilities in Malaysia and the Czech Republic. Avgol’s production operations were solely in Israel prior to 2001. Since then, it has established a manufacturing presence in the USA and, more recently, in China—albeit through a joint venture. Avgol is in the process of building a nonwovens facility in Russia to serve emerging markets in Eastern Europe, Central Asia and other parts of the former Soviet Union. Pegas’s strategy differs from those of the other four companies in that its only production facilities are in the Czech Republic. Despite this limitation, its sales have grown by virtue of its close proximity to markets in the EU, Eastern Europe and Russia and its low labour cost base in the Czech Republic. SUMMARY INTRODUCTION Expansion strategies Research and development Acquisitions Diversification International expansion: entry into new regional markets Financial indicators Strategies for growth Outlook AHLSTROM Company development Overview Acquisitions Research and development Expansion Products and markets Company structure Location of operations Environmental responsibility Future development Market drivers Financial indicators Outlook KIMBERLY-CLARK Company development Overview Research and development: Expansion Acquisitions Products and markets Market strategy Location Restructuring Future development Market drivers Financial indicators Outlook FIBERTEX Company development Overview Acquisitions Investment and expansion Research and development Market strategy Location Future development Market drivers Financial indicators Outlook AVGOL Company development Overview Expansion Research and development Products and markets Market strategy Location Future development Market drivers Financial indicators Outlook PEGAS Company development Overview Expansion Research and development Products and markets Market strategy Future development Market drivers Financial indicators Outlook List of tables Table 1: Sales of nonwoven products by five selected nonwovens manufacturers, 1998-2005 For More Information Please Visit : http://www.bharatbook.com/ For any queries or suggestion, please contact us at : Bharat Book Bureau 207 Hermes Atrium, CBD Belapur, Navi Mumbai - 400614 Tel : +91 22 27578668 / 27579438 Fax : +91 22 27579131 Email : info@bharatbook.com # # # Welcome to Bharat Book Bureau- the exclusive Business Information shop.Making strategic decisions that safeguard as well as boost your business is difficult in today’s volatile globalized market. Hence the need to keep abreast and armed with the latest business intelligence related to your specific area of interest and general important issues affecting business. We facilitate and support all your business information needs by providing you with the relevant information materials generated and published by global agencies on Core Industry (Automotive, Insurance, Banking and Finance, Shipping and Marine, Metals and Minerals, Oils and Gas etc.), Country Information, Technical and Management subjects, both in print and electronic format. These include Reports, Newsletters, Country and Company profile etc. Website: www.bharatbook.com End
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