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EMG & Ektron CMS Partner for Two Websites
Earthbound Media Group's strong partnership with Ektron supports the needs of two renowned higher educational school systems.
The University of Southern California’s Division of Biokinesiology and Physical Therapy (http://pt.usc.edu)
“Both schools chose to use Ektron’s CMS400.Net as their content management system because of its low cost, ease of use and scalability,”
"USC has a webmaster but still wanted to decentralize changes to their website,” Behringer continued. “By using Ektron’s workflow and approval chain system, various users can make changes to the website, and the changes are routed to the appropriate personal for approval prior to going live.”
In addition to better usability, Ektron CMS400.Net’s forms publishing tool allows both schools to collect web inquiries for their academic programs, events and alumni news. By utilizing this Ektron feature, all the data from the inquiry forms is collected and stored in unique databases allowing CMS editors and administrators to export reports, receive email notifications and unify their information collection.
“Our partnership with Ektron has enabled us to quickly and efficiently respond to the specific needs of each institution,”
It’s this flexible partnership with Ektron that has given EMG the unique ability to deliver fast, effective and far-reaching solutions for clients in higher education and beyond.
“Both the MTS and USC projects and their use of Ektron’s content management system have been a success,” Behringer continued. “Not only do they have a new website, they can change it often, manage it well and view a history of their website as it changes. Each institution has improved online visibility and improved control of its student recruitment efforts.”
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Earthbound Media Group (EMG) is a full-service creative communications agency. Driven by groundbreaking ideas, inspired design and forward thinking solutions, we work toward a common goal - to evolve and optimize the digital and visual landscape of our clients’ business operating, marketing and information technology endeavors.