How Often To Send Out Press Releases?
We recommend that you should send out a press release at least once a month, but no more than once a week. You have to balance between making the media aware that your company exists, but not make them think that you are spamming.
Another factor is search engines. A free press release service with no limits will be quickly overwhelmed with spam, and search engines will consider such a website spammy. Search engines have now started considering websites getting links from spammy websites as spammy too, resulting in drop in rankings.
If you are a big organization and/or have a lot of news that is of interest to the media/publication that you are trying to reach, then you can get away with more frequent press releases.
Here are a few ideas regarding when to send a press release-
Please Note - All companies are limited to 1 free press release per day, which is higher than the above recommendation. Please submit press releases judiciously, and remember-
“Quality is more important than Quantity”
If you are a large organization or a PR/Mktg agency and want us to increase your free submission limits -
Related Topics - Press Release | News Release
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