Latest News - Mobile - South Africa

So, the question is: why have media planners not embraced Mobi and run with it like it was expected? It is a question that has been doing its rounds around many boardroom tables, Internet sites and water coolers around the country.

Hollywood is doing it. Bollywood is too. If the giants of the Entertainment world are using Mobi to gain exposure - should you be doing the same ? (and no - you don't need a Hollywood budget either !)

We know them as cellphones, others refer to them as mobile phones – call them what you wish but one thing we all agree on – these mobile phones have become an integral part of our lives. So what can Marketing companies do to use this platform ?

If you think that the web is a one-size-fits-all affair, think again, says Liron Segev of Swift Telecoms.

MXit, the global IM and social networking for mobile phone company is giving away over US $8000 in prizes to prove that generation next is more creative than any other before it!

The Congress of the People - COPE, became the first political party in the history of South African politics to embrace mobile technology like no other political party has ever done before.

CellBook a Cape Town based mobile applications developer signs agreement with Oxford University Press to distribute dictionaries on mobile phones.

SMS communication has reached Antarctica. Simon French, an Australian electrician based in the Antarctic, sends text messages from his PC using web SMS, which allows him to stay in touch with family, friends and customers back in Australia.

- iCtel is an Alternative Communication Network - We use advanced technology to compress voice calls into data and send the data via your existing data connections - By using this technology we are able to cut the cost of communication down

Egyptian facebook users make up the 5th largest base of nudgemii users on facebook. Nudgemii is an application which allows users to send text messages – “nudges” – of up to 70 characters to one another's cellphones.