Follow on Google News News By Tag Industry News News By Location Country(s) Industry News
Follow on Google News | HOK Product Design Names Matthew Hern Creative DirectorBy: HOK Product Design Throughout his career, Hern has worked with leading design and innovation companies, serving as creative director and lead designer at BMW Group Designworks USA, as lead industrial designer at Pentagram, and as senior industrial designer at IDEO. He began at Fitch’s Exploratory Design Lab and Product Genesis. In these roles, he was responsible for fostering creative culture, leading design vision, and ensuring continuity along the entire lifecycle of product design and development. Hern’s approach to product design as problem solving, with an emphasis on strategically evolving brands, has resulted in collaborations with clients including BART, BMW, Coca-Cola, Janus et Cie, Motorola, Nike, Steelcase and Varian. “We were drawn to the leadership that Matt has demonstrated with a wide range of teams and clients, including his experience with commercial architectural and design products,” said Susan Grossinger, IIDA, LEED AP, senior vice president and director of HOK Product Design. “He has exceptional design talent with an approach that is sophisticated yet never elitist. We are thrilled to welcome him to the team, and are confident that he will continue shaping our brand through design excellence.” “Coming from leading design consultancies, I have learned that creative culture and collaboration are at the heart of building effective teams,” said Hern. “HOK Product Design is a fascinating model. It’s a focused team within a larger organization, so we can draw on many interdisciplinary experts in healthcare, science and technology, workplace and justice to combine deep industry knowledge with industrial design. I am excited about this incredible opportunity to serve clients and continue building the brand.” Hern is a cum laude graduate of the Illinois Institute of Technology with a Bachelor of Science degree in Industrial Design. Founded in 2009, HOK Product Design®, LLC (http://www.hokproductdesign.com/ HOK (http://hok.com/ hokproductdesign.com (http://www.hokproductdesign.com/) Twitter: @HOKNetwork (https://twitter.com/ End
Account Email Address Account Phone Number Disclaimer Report Abuse
|
|