Revolutionising the $583m Mattress Industry in Australia

SYDNEY - Nov. 3, 2015 - PRLog -- Felix, a company reinventing the entire sleeping experience, announces its launch into the Australian market. The company will become the first to pioneer a unique and state of the art mattress and business model to the people of Australia. Shoppers can buy a Felix mattress directly from felixmattress.com.au; it comes compressed in a small box and ships right to their door within 2 days.

Felix aims to simplify the daunting and confusing process of buying a mattress by giving you a one-mattress-fits-all product that is convenient, extremely affordable, and delivers the comfort and support you would expect from an expensive luxury mattress. The Felix philosophy is simple -give everyone a chance at a great night’s sleep with a low cost, high quality product that is big on convenience and big on comfort.

“Having worked in the industry for over 15 years, I saw firsthand that you don’t need 100 mattress choices to get the comfort and support you want and you don’t need to spend an arm and leg to get it,” said George Koutalas, Felix founder. “We saw that people needed more convenience and didn’t have the time, or the desire, to try several mattresses in store. We saw that we could design a super comfortable and high-quality mattress that would forgo all those inflated in-store costs.”

The Felix mattress is made from the best of premium latex and high density foam to deliver a mattress with the perfect feel, removing the confusion of soft, medium and firm mattresses.

To find out more about Felix visit the website at felixmattress.com.au or email info@felixmattress.com.au