Follow on Google News News By Tag Industry News News By Place Country(s) Industry News
Follow on Google News | Industry Vet Michael Baer Joins Laughlin Constable As Its First Chief Marketing OfficerBaer has driven growth and account wins for a number of large national and independent agencies
“Michael’s well-rounded executive, account management and new business experience will bring great value in helping to make Laughlin Constable more visible in the industry,” said Mat Lignel, president of Laughlin Constable. “He’s a respected thought leader whose understanding of market dynamics in a number of industries on both the agency and client side is unmatched. He’ll be able to leverage all of our offices and offerings in leading new business development.” “I’m excited to join Laughlin Constable. They’ve been growing, winning new business, expanding capabilities and building on solid strategy and long-term client relationships,” Baer comes to Laughlin Constable from mobile ad/tech start up Digital Factory in Chicago, where he was CMO. He previously served as general manager of Fathom Communication’ “Laughlin Constable is doing a lot of great, smart and diverse work for a variety of clients and it’s built on a great foundation,” Laughlin Constable Laughlin Constable has been providing integrated marketing services to its clients for nearly 40 years. With offices in Chicago, Milwaukee, New York and New Jersey, the agency provides Full-Circle Branding™ solutions, including brand strategy development, digital marketing, design, advertising, public relations, media research, planning and buying. Its annual billings are in excess of $250 million. The agency's clients include: Wisconsin Department of Tourism, Bon-Ton Stores, Sears Holdings, Food Network, Lung Cancer Alliance, USA Network, PDC Brands, Medela, Northwestern Medicine, Master Lock, MillerCoors, Paris Presents, Palermo Villa and Bright Start/Oppenheimer Funds. For more information, please visit Laughlin.com, www.Facebook.com/ End
Account Email Address Account Phone Number Disclaimer Report Abuse
|
|