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Follow on Google News | Ten Thousand Sets New Apparel Environmental Benchmark with One In One OutBy: Ten Thousand “2ReWear is proud to power Ten Thousand’s recycling initiative and we hope to see the One In One Out concept spread rapidly to all apparel lines,” said Eric Stubin, 2ReWear CEO. The fashion industry generates 30 billion pounds of textiles each year and 85% of those textiles are thrown out. The average American trashes 81 pounds of textiles each year, which equates to 25 billion pounds of textiles sent to landfills annually. Current textile recycling efforts in the U.S. only capture 15% of what could have recycled. The need to close the loop on textiles and post-consumer waste has never been greater. “Ten Thousand’s founders showed incredible foresight by weaving an apparel recycling component into their company from the start,” stated Stubin. “Our apparel isn’t designed to make you stand out in a crowd, and it’s not designed for post-workout selfies. Our apparel is designed to disappear—to become one with your training, and never let you down,” Keith Nowak, Ten Thousand Co-Founder. Founders Nowak and Eugenio Labadie started the Ten Thousand because they were frustrated by constant turnover in styles that they found wasteful and confusing. As athletes, Nowak and Labadie found themselves confronted with an overwhelmed active wear market with poorly crafted random apparel. The two envisioned a simplified, purpose-driven design for active wear. The result of their collaboration is a streamlined selection of training essentials that meet the performance needs for all athletes. Nowak and Labadie worked for one year to develop the current Ten Thousand line. -30- Ten Thousandis an innovative company producing training essential active wear, built on simplicity and focus. Ten Thousand brings a new performance protocol with sportswear that is designed to integrate into training. Offering a revolutionary One In One Out apparel recycling program to all their consumers. To learn more about Ten Thousand visit www.tenthousand.cc . 2ReWear is a provider of textile recycling services and a registered public benefit corporation and. Our mission is to keep post-consumer waste out of landfills while assisting reputable causes. 2ReWear principals and their parent corporations Whitehouse & Schapiro, LLC and Trans-Americas Textile Recycling Inc., have more than 200 years combined industry experience and are actively engaged in recycling, processing and trading of more than 100 million pounds of post-consumer waste annually. To learn more visit http://2rewear.com/ End
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