Leader In Dealer Software & Websites Expands Into The Carolinas With New Strategic Alliance

MACON, Ga. - Oct. 6, 2015 - PRLog -- Wayne Reaves Software (http://waynereaves.com), a leader in independent automobile dealer management software and websites has announced that Marty Coates, a former South Carolina State Representative, veteran, published author and founder of Waymaker Learning Corporation and President of Coates and Associates, Inc. (CAI) will be representing the Wayne Reaves Software brand, products and services in North and South Carolina.

“Marty has trained over 13,500 automobile dealers in the areas of dealer operations, sales, marketing and regulatory compliance,” said Jason Reaves, President of Wayne Reaves Software. “Marty is the exclusive dealer trainer for the Carolina Independent Automobile Dealers Association (CIADA). He is a consultant to dealer clients where he specializes in strategic and business plan development, management and marketing. Partnering with him to grow Wayne Reaves Software solutions in the Carolinas makes perfect sense.”

Mr. Coates is an Amazon.com best-selling co-author of two books, namely, “Think and Grow Rich Today” and “Transform”. He also co-authored and published another industry specific book entitled, “Race to The Finish Line…How to Open and Run an Independent Automobile Dealership”. This book is designed to help dealers start and grow their business. He is a frequently contributing author in trade association magazines.

Mr. Coates has a deep understanding of the independent dealership, its challenges and opportunities for growth. “I’ve been consulting with and training dealers for years,” said Mr. Coates. “Wayne Reaves Software offers a complete suite of robust and innovative solutions to save time, ease administrative burdens, leverage technology and, simply, help dealers sell more cars. I look forward to our partnership.”

About Wayne Reaves Software: Top independent dealers in the Southeast rely on Wayne Reaves Software for the best dealer management software, mobile apps to manage inventory on the go, custom dealer websites and web-based title pawn.